Tuesday, November 22, 2005
Slim, Slimmer, Slimmest!
This campaign for Sony Wega was done by Tonic Communications, Dubai. The first ad is a stunning idea but I feel the second one is a little weak and quite cliched. I've seen the same idea for Titan Slim done by Ogilvy, Bangalore...But then co-incidence seems to be a universal parameter in global advertising today!
Posted by cipher at 11/22/2005 01:38:00 PM