Saturday, January 21, 2006

Slim From Sagem

Great campaign. No denying that at all. One look and everybody knows the product benefit but then, I still have a problem with the fact that all 3 ads in the campaign look like one. Does one need 3 ads or should it have been a one-off? What's your take on the whole thing?

1 comment:

yojimbo said...

well i see your point, but i believe that maybe it will benefit when the viewer sees the first one... and in a different occasion maybe see the other ad. kinda enforces the whole thing. sort of a "oh here's another one!" kind of deal. what do you think? great blog btw.