Superb! I really think the copy and emotions captured in the words of this campaign for Harmony, a magazine for senior citizens above 55 is spectacular. It reminds of the Indian Express by Freddy Birdy & Naved Akthar ages ago. Not a surprising fact that both are from Mudra. This one is sure to pull a chord or leave a lump in your throat...splendid work, the writer must be a genius. If you know the credits, please help.
3 comments:
WOW!! Words from cards, poems, etc rarely touch me! This one did. Splendid.
copywriter: Aniruddha Biswas
art director: Sujit Sawant
copy was nice. but only just.
sorry for being harsh. its honest.
seen enough.
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