Monday, October 09, 2006

Wine from Spain!



A very interesting looking campaign for Miguel Torres, a brand of Wine from Spain. What I do not know is why each of these ads use the grape branch to form Animals! What's the link between the wine, the grapes and the animals...can somebody who knows more Spanish or more about wine help here?
Credits: Agency: Tandem Campmany Guasch DDB, Spain >> Creative Director: David Guimaraes >> Copywriter: Xavi Valero >> via

8 comments:

Anonymous said...

white wine usually served with fish and red wine with red meat

Anonymous said...

it's different types of meat that go with different types of wine: pork, fish and cow.

Anonymous said...

The idea is that this wine goes well with any of these( fish, pork, beef).

Anonymous said...

White wine is a wine you normaly drink with fish. The red wines you normaly drink with (red) meat.

But I don't understand why this is communicated in these ads, because this is what differs white from red wine and is very general for all wines... What makes this spanish wine such a special wine??

Anonymous said...

There is an association between the type of wine advertised and the type of meat/fish it is ideal to drink with

Anonymous said...

i guess it's for the type of wine the brand sells which accompanies each kind of food represented by the animals made of grapes.

Anonymous said...

Hmmm, a stab in the dark, but I reckon it's got to do with the meat that best goes with the wine.

Anonymous said...

Hello, I am Spanish, and you are right, for the firts image it is white wine (so you drink white wine with fish, cheese and seefood) and for the second image, you always dring red wine with meat. The last image is a bull, no a caw, the name of the wine is Gran Sangre de Toro (literally translated: Great Bull Blood). This is a type of wine quite famous in Spain (strong flavour and a very dark colour), from a region named Toro. :)