Thursday, April 12, 2007

Viper Car Security System!


A new ad for Viper Car Security Systems that is based on the fact that most car alarms go off for no real reason. Reasons like a truck passed by, rain started, some cats are chasing each other and so on. And that’s how the paranoid car alarm in this ad sees things. It thinks that everyone is a thief.

Viper’s promise is no false alarms. Thanks to the special technology you’ll be alerted only in case of a real attack or break in.

Advertising Agency: Leo Burnett & Target >> Agency Location: Romania, Bucharest >> Agency Website: www.leoburnett.ro >> Creative Director: Emilian Arsenoaiei >> Art Director: Eduard Einhorn >> Copywriter: Mihai Costache >> Photographer: Tudor Cuciuc

1 comment:

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