Wednesday, April 18, 2007

Viral from Senthil Kumar @ JWT!

There's a cool new viral ad that's doing the rounds. It was created by Senthil Kumar from JWT. The bad part is that it does not have a client as yet. I love the idea and it does have you in splits after you've seen it. Go on to you tube and have a look at it here: www.youtube.com/screwonthebeach. Hope you find a client soon, senthil. Great work as always :)

3 comments:

Anonymous said...

stop sucking up, dude. that stuff is unmitigated crap masquerading as some high-falutin new media shit.

Anonymous said...

Hey the credits for this ad Dhananjay Anandan : Copywriter
Senthil Kumar : Creative Director

screwonthebeach@yahoo.co.in is Dhananjays mail id

Thanks

Anonymous said...

EXPOSED: THE SEXY NEW FORD FUSION VIRAL CAMPAIGN - here are the links to the whole campaign as they were launched on youtube

VIRAL1: http:// www.youtube.com/viralattack
VIRAL2: http://www.youtube.com/sexparking
VIRAL3: http://www.youtube.com/carjacked
AND THE CAR / BRAND WAS FINALLY EXPOSED IN THE FINAL 4TH VIRAL ON YOUTUBE
VIRAL4: http://www.youtube.com/viralblog
hope you enjoy them all

NOTE: EACH VIDEO IS USER GENERATED WITH FOOTAGE FROM DIFFERENT CAMERAS, HIDDEN PHONE CAMERA, HIDDEN SECURITY CAMERA & HIDDEN HANDY CAMERA. EACH VIRAL HAS A DIFFERENT TWISTED ENDING TO IT.

Credits:
JWT CHENNAI CREATIVE TEAM:
Senthil Kumar, Mark Manuel, Dananjay Anandan, Zena Dsilva, PK Prasad & Charles Kollanoor.
Producer: Raghu of fable factory