Dentyne V/S Voltas

Seeing Double?? Well, it's not a problem with your eye-sight at all. The Dentyne campaign was done by McCann Erickson, Puerto Rico & the Voltas campaign was done by EURO RSCG, India!

VW by DDB Berlin

An MTV attitude!

Wicked Teddy!

This campaign by McCann, Norway for KNAZ features one wicked teddy! I love his attitude and if your a Hannibal Lecter Fan, I'm sure you'd love this. By the way, is the first ad an impersation of Chucky from Child's Play?

Hair Scare!

A campaign for MINOXYL, a korean brand of Hair Care Products. This campaign is for the product that deals with hair loss!

Tihs si a relayl colo mapcanig!

A nice and interesting campaign for Boggle. A word game that I haven't played here in India. I like the way the campaign compels the viewer to get involved with each ad. Have any of you played Boggle before?

So Long Gone!

Hello everybody! I've been away & busy for a while. I'm sorry for not being able to post new work for almost a week now. But, I'm baaaaaaaaaaaaack! You can expect to see loads of new posts very soon. Thanks for the wait, hope you continue to enjoy twenty four!

what is this nonsense??

Nothing from this Eastpak Campaign makes any sense to me. Made for Zombies huh? Or bags made to resist them? I'm clueless!

Dangling Knife!

An interesting Guerilla Outdoor for Zwilling J.A. Henckels. Definetely attention grabbing because you don't see a 20 feet knife dangling on a lampost everday. If you know the agency, share it with us!

Hawt Wheels!

OPI Nail Strengthener!

Aaaaargh! That must hurt like hell. The idea is terrific though! This ad by Lowe, Kuala Lumpur won a Silver Lion in the Press Category.

Sleep Aid - Sleep Formula

Winner of a Silver Lion in the Press Category at Cannes 2006. Super Brilliant!

Drink & Die!

To caution people against drunk-driving Vazir Breveries printed a graphic on the crown of their beer bottles. On opening the crown, the graphic of the car appears to be smashed. The reverse of the crown had the Don't Drink and Drive message. A really nice and innovative idea done by Art director, Sanket Pathare and Copywriter, Parixit Bhattacharya.

Slim Jeans by JWT!

It takes one stunning campaign and a mind blowingly simple idea to win at almost every advertising festival across the planet. For India, it has been this campaign for Levi's Slim Jeans by JWT that has done it. The latest being a Gold Lion at the Cannes Ad Fest. Brilliant, simply brilliant. PS: The campaign was one of the favorites to win a grand prix too! Too bad, it missed it by a whisker.

Would You Eat Here??

That's the most graphic piece of advertising I've seen in a long while! Still hungry anyone??

Art Director: Sanket Pathare, Copywriter: Vidhi Shah.

Mushrooms in the Water!

I don't know the agency that did this poster but it's a really clever one! I thought it had something to do with the nuclear holocaust and the mushroom cloud but well, it tricked me too. It won a metal in the Public Service category at the Times Asia Pacific Ad Fest too!

Hand-Belt!

An ad for Mitsubishi encouraging you to wear seat belts. I really love the emotional angle the hands bring in. This ad also won an award at the Times Asia Pacific Ad Fest recently.

Bags by Mother

A series of shopping bags created by Mother, an agency in London, U.K. The bags won a pencil at the One Show 2006 Festival in the self promotion category recently.

Philishave One Show Winner

Well, christmas is a while away but Santa's here already! This ad for Philishave won a One Show very recently!

Flight Food

A new advertising avenue! Itautec, a computer manufacturer used the food trays in airliners to promote their computers. The agency involved is DPZ, Brazil. VIA: coloribus

First Glass!

These images were printed on the glass doors of supermarkets, gyms and airports to promote ICU, a brand of Glass & Window Cleaner. Agency: TBWA/Hunt/ Lascaris, South Africa.

BEKA Beds & Matresses!

Never really understood this one. Can you explain why these mothers are demonstrating the maternal instincts of wild animals and what does it have to do with a beds & matresses? And is the word matresses actually spelt as Matrasses in some countries?

Ladies Finger!

Lovely poster for a ladies hairdresser called Capriccio. If you know the agency that did this, please comment!