Tuesday, November 22, 2005
DDB Paris & the Nike Saga.
Agency: DDB Paris
I just found a whole bunch of Nike creatives done by DDB Paris. Each of these campaigns is a classic example of breaking the rules and defying everything that has come to be accepted as a norm. I know that this campaign did win a Cannes Lion last year and I think the art direction in each of these ads is simply superb. A factor of expression that does go a long way in making Nike a philosophy and not just a brand like several others.
Posted by cipher at 11/22/2005 03:00:00 PM