Saturday, January 14, 2006


Found this nice campaign for the quietest vacuum cleaner in its class : Siemens done by Scholz & Friends, Hamburg. I like the clarity in the way silence has been addressed. I can think of several other ways in which the campaign could be extended and it works very well because silence is a factor when it comes to buying a vaccum cleaner. It may not be the most important one though. But I guess these still work. Nice stuff.

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