Thursday, March 16, 2006

BMW Audio Stories!

The most important thing for a brand is the number of ways it can develop touch points with its customers. The more newer avenues you can find the better. BMW has always been a brand that has looked for new and innovative ways to talk to its audience. Like the series of short films it produced a couple of years back.

BMW is back again. This time with a series of 4 short-stories in Audio Format. Download them and enjoy them in your car, on your music system, on your mobile phone or just plug a CD into your music system. Check them out
here! Hope you enjoy them. :)

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