Monday, December 04, 2006

Milenio Diario!

A really humorous print and outdoor campaign for a newsdaily from Mexico. The headline below translates to "Such a complex world needs a good explanation." I really like the ad with Arnie in it!
Agency: Olabuenaga Chemistri, Mexico >> Executive Creative Director: Ana Olabuenaga, Jorge Cuchí >> Creative Director: Pablo Ferrari >> Art Director: Héctor Colin, Iliana Solís, Gert Kiebooms >> Copywriter: Miguel Rocha, Pablo Ferrari >> Illustrator, Photographer or other additional credits: Stock, Héctor Colín >> via