Tuesday, January 09, 2007

The Cha Cha Char Restaurant!

The Cha Cha Char Wine Bar & Grill in Brisbane, Australia prides itself to be the best steak restaurant in the whole of Australia and this campaign for them attempts to communicate that fact. The first visual of the three reminds me of the Robbie Williams 'ROCK DJ' album in general. This campaign defintely has all the ingredients it needs to raise a few eyebrows!

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