Thanks to Keshavlal Adams for sending in this one-off print ad against abortion. The insight behind the idea is that each day, selective abortion is kills 7000 female foetus in a single day across India thereby Snatching someone's birth right to live while creating irreversible existential imbalance. Brand/product advertised: Stop Female Infanticide >> Client : "Samarpan Janseva S-NM" >> Advert title(s): Stop Female Infanticide >> Agency: Mode Advertising & Marketing Pvt. Ltd. >> Agency location (City, Country): Mumbai, India >> Creative Director: Adam Keshavlal & Sanjay Wadnerkar >> Art director: Adam Keshavlal >> Copywriter: Sanjay Wadnerkar >> Photographer : Shekhawat H. S
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