Advertising Agency: Contract >> Agency Location: Mumbai, India >> Creatives: Ashutosh Karkhanis, Niranjan Kaushik >> Agency Website: www.contractadvertising.com
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- CHENNAI, TAMILNADU, India
- sandeep makam is currently 32, lives in chennai, india and is the managing partner at be positive 24, a full service communications agency.
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3 comments:
It is a smart campaign.. almost.... Using the red ink that will smear out with the contact of liquid (or just condensation) was brilliant. But what if the liquid in the glass is not alcohol, like soda? Don't you think the message can be lost?
excellent thought for brining awareness in the people mind set
this is a great idea for bringing awareness to people. Especially when its laid out on the table for them.
There are many ways to raise awareness, and people have simply started ignoring billboards because of all the pointless things they put up there, this is a great idea!
-Kandice
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