Thursday, April 12, 2007

Camel - Discover More!

Аdvertising Agency: Saatchi & Saatchi >> Agency Location: Milan, Paris >> Creative Director: Guido Cornara, Agostino Toscana >> Аrt Director: Pericles Pericleous, Norbert Graf, Riccardo Gianangeli


Anonymous said...

First of all every headline or tag with "more" as the last word has been soooooo done and it's more notoriously stinky than a pun (e.g. "discover more" "play more" "get more" "do more" make it stop!). Second of all the typeface, size, and placement of the "more" is so similar to that of Visa's.

Deborah said...

Hey! I think its fantastic that you are posting up cigarette ads. Not many people seem to be doing that nowadays unless its to diss them.

Anyway, just out of curiosity.. have these ads been published before? Would you know in what kind of publications or in which countries?