Childhood should be like a fairytale. But there are several children who instead of living in a tale, live trapped in a nightmare due to the unfair difficulties present on their lives. Taking that into consideration, famous fairytales were transformed into nightmares showing that harsh reality. This campaign tries to seek volunteers for the cause.
Advertising Agency: Contrapunto >> Agency Location: Barcelona >> Client: F.A.A.D.A. >> Art Director: Deny Zatariano >> Copywriter: Emma Piquer >> Creative Directors: Tomás Oliva / Manuel Padilla >> Illustrator: Carlos Ruano