



communication from across the planet!
I like the attitude these ads by George Patterson, Y&R from Australia portray. While there are loads of ads that are motivated towards making a donation or supporting a cause by showing you shocking visuals or by a clever execution, the tone of these ads makes them very friendly and warm and most importantly relatable. Now who doesn't want to see a smile on a kid's face!
These 2 ads for Ford's New Ranger XLT have been doing the rounds across the advertising blogosphere for a few days now. I recently bumped into this post by Coolzor that reveals that these ads by Ogilvy, Belgium might not be as original as they seem because exactly the same idea has been done before in 1999 for the launch of the 607 from Peugeot! The agency behind the Peugeot is unknown though.
Here's the 1999 ad that was done by Peugeot. Saints v/s Sinners, Anybody got anything more to say??