This campaign by Saatchi & Saatchi, U.S.A. for 42 Below Vodka won 6 Gold Lions at the Cannes 2006. I somehow fail to understand the idea behind it. Can you explain what's the idea here??
What's with doing exactly the same things that have been done again and again and also about finding the most senseless campaigns and re-creating them, I guess the entire creative team on Sundek Beach Wear needs to visit the admirror on Coloribus more often!
A few days ago, Fabian Tritsch sent me the Wallis Campaign above asking me who had done it. The campaign was done by an agency named Bartle Bogle Hegarthy many years ago and the campaign was a huge success story because it broke the mould of regular fashion adverts where all you got to see was great looking images of a model wearing the merchandise and a prominent logo next to it.
And many years later the wheel has evolved and come almost full circle, my partner Abhishek D Shah came up with this campaign for a store named hi-style in Chennai almost 2 years ago when he worked at an agency named Winds of Change (WOC). The campaign had to be pulled down after several protests from the public. I'd love to know whatyou think about it!
A very cool guerilla attempt by Durex! In the beating doors of the entrance to the subway stations near universities, photographs of feminine buttocks were installed with the following copy: “You’re safe with Durex”. To open these beating doors men had to push them thereby simulating a physical contact!My only doubt was why have the buttocks of women? Isn't having the frontal region more apt, especially when it's a condom and you're talking about safe sex? via
Do you think this campaign for the TATA indica is a convoluted saga of sorts or are these ads rather simple enough to be understood by the average reader? Agency: Black River Football Club, South Africa >> Copywriters: Khaya Dlanga, Mahle Kwababa >> Art Director: Tefo Modisi >> CD: Ahmed Tilly. 
Agency: Ogilvy & Mather, Mumbai, India >> Creative Director: Piyush Pandey, Anup C, Rensil D >> Art Director: Antra P, Ashish P >> Copy: Jyotsna Bhat >> via
A very lame and horrific attempt at a guerilla stunt via floor stickers for this Thai Massage Centre called Devi Joga Center in Slovenia (assumed). I find the thought of people trampling on a body quite repulsive...this one could do with some more thought into it! via
A sweet and simple campaign for Faber Castell Stationary. Unfortunately, the headline is in an alien language and I can't understand the ad without it, can anybody translate the same?
Pandas, Deers and Giraffes...all trying to be protected by this campaign for VIDA SILVESTRE in Argentina, a foundation that helps endangered animals. This campaign made me laugh but I dubt the fact that it will work in a way that is desired. I think shock, shame/guilt or compassion are better routes while making a campaign like this...but it does work in definetely stopping me in my tracks & wondering what this was all about!
ROTFL! This ad for The National Geographic Channel had me in splits. The headline reads 'It was at this moment, our photographer thought of his wife whom he hadn't seen for months'. Quite a funny way to bring out what kind of sacrifices actually go into getting us those great photographs.
There are very few people who aren’t familiar with the phrase “coming out of the closet.” This worked perfectly with achained up closet and the sign that read, “Gay and Lesbian Film Festival. Opening Soon.” Another dimension was added to the idea by looping a recording of random knocking and screaming and playing it from within the closet. 
A guerilla stunt for Eatalica, an American-Italian Food Joint in Chennai, India. These Wet Floor sign boards done by by 1pointsize were placed near Eatalica Burger Signboards with the message 'Ogling at the burger may involuntarily cause drooling which may in turn lead to a wet floor. Issued in your safety by the management of Eatalica Restaurant. via
Client: Promise Toothpaste >> Agency: JWT, India >> Award Winner @ The NY Ad Fest 2002.
A guerilla attempt by Mudra DDB Communications to help prevent polio...can anybody figure out what really is the relevance of using a ladder here? Is it just to show the difficulty, me confused!
A really funny ad for a steak delivery service in a restaurant in Ecuador. This ad that won at the New York Ad Fest a few years ago was done by McCann Erickson. It's an ad that makes you laugh once you get it though most of us might not get the idea unless you read the line. Great work here...
Well, almost the entire advertising blogosphere (that does include myself) was raving about this guerilla poster to promote the launch of the hollywood blockbuster 'Superman Returns, it just looks like Publicis, Frankfurt did em ages ago...2003 to be precise for a gym called the Fitness Company. Amen!
Client: Phillips Blenders >> Agency: Leo Burnett, Argentina >> Winner at the New York Ad Fest 2004.
Bizzare? This campaign by Publicis, Zurich for an animal rights organisation called ZODIAC takes a religious spin on saving lives, a spin we've seen a few times before...I've seen a 'Save the Tiger' ad with Goddess Durga sitting on nothing, I've seen someething else with Lord Ganesh too...can get sensitive but do ads like these offend you?
