Thursday, September 28, 2006
Europe One 104.7 FM!
Headline: Is the war of the sexes really over?
Headline: Should we fear the Chinese?

Headline: How far will we let things go before money takes over sport?
Headline: Is religion the only thing we can't joke about?
Headline: Is France allergic to reforms?
Europe 1 is the type of radio station that isn't scared to discuss such topics - no matter how taboo.
Agency: Publicis Conseil, Paris >> Country: France >>Creatives: Olivier Altmann (Executive Creative Director), BenoƮt Blumberger (Art Director), Eric Helias (Copywriter), Jorge Carreno (Art Director) >> Other Credits: Photographer: Oliver Rheindorf >> Account Handler: Sophie Larrieu
3 Wise Men?


It's so amazing how a campaign like this can get appreciated in another country. If an Indian Brand did this, you know what they could expect from the markets! 3 Wise Men is a New Zealand Company that manufactures of shirts for men. Their print ads and metrolites featured mannequins doing real things like chundering on their way home after a big night, etc. The campaign was meant to announce 3WM's new store in High St Auckland. The agency here is Ogilvy, NZ.Wednesday, September 27, 2006
Trimax Slimming Bus!

Product: OTO Trimax >> Title: Slim Bus >> Agency: DDB Worldwide Pte. Ltd. >> Country: Singapore >> Creatives: Neil Johnson (Executive Creative Director) Terrence Tan (Creative Director) KHOO MENG HAU (Art Director) SHAUN QUEK (Copywriter) >> Other Credits: Account Director: Tatt Ng >> Digital Imaging: Miracle Factory >> Production: Moove Media
The Surf Museum!


I saw these ads and the first thing I loved was their sense of Art Direction. They reminded me of the Virginia Holocaust Museum Ads and a I then found out that the AD on these ads was Christopher Gyorgy, the same dude from the martin agency who did the Virginia Holocaust Museum Ads. I definetely think both the campaigns look extremely similar and I love those so much. All said and done these ads are great too. Tuesday, September 26, 2006
Red Rash!
A really cool way to promote a skin cream/medication called Desitin that prevents skin rashes especially near the buttocks. The idea here was to promote the cream by using the centrespine of magazines thereby making it more relevant to the consumer. Lovely idea. If you know the agency, leave a comment.Monday, September 25, 2006
Shoe Mart from Dubai!



The Classic Partnership in Dubai seems to be doing a lot of great work. This is the third post in 2 weeks and this is a campaign for 'The Shoe Mart' that has broken out across the Middle East. But I may have a small worry...are they getting too alike??
Sometimes too many similar looking stuff from the same agency may not be a great thing. Look at the campaign below. Are they similar or am I just over-reacting??
Splash in Dubai!



It's a Roller Coaster Ride!
This is a great post to start a week with. It's a little late by a week or so but it's still such a cool idea that had to be shared. Hopi Hari is an amusement park in Sao Paulo, Brazil. Hopi Hari hired the QG Propaganda agency to create a promotion for their rollercoasters. The park is owned by Grand Prix Enterprises and it is one of the biggest theme parks of Brazil. Coolzor also gives us a bird eye’s view in Google Maps. Amazing stuff!Saturday, September 23, 2006
Valentine's Day Guerilla!

A Guerilla Idea at the Unicenter Shopping Mall in Buenos Aires, Argentina during Valentine's Day. viaFriday, September 22, 2006
Visine - Red Eye!
A really cool ad from JWT, Chile for Visine. A medication that heals red eyes. This page of the daily newspaper was printed in RED! It's an idea you'll instantly appreciate and I doubt you'll forget the product either. Lovely work here!




































