Advertising Agency: Giovanni+Draft FCB >> Agency Location: Rio de Janeiro, Brazil >> Creative Directors: Adilson Xavier, Cristina Amorim, Fernando Barcellos >> Art Director: Marcelo Lobo >> Copywriter: Rafael Pitanguy >> Photographer: Gustavo Malheiros >>
Client: Victoria Fresh Market >> Advertising Agency: DDB >> Agency Location: Kuala Lumpur, Malaysia >> Creative Director / Art Director: Elmo Lee >> Copywriters: Elmo Lee, Alexander P. >>
Advertising Agency: Poulters >> Agency Location: United States of America >> Agency Website: http://www.poulters.com/ >> Art Director: Mick Craven >> Copywriter: Gary Delaporte >> Photographer: Tim Morris >>
Advertised Brand: Expok >> Client Website: www.expok.com.mx >> Advert title(s): World Environment Day 2007 >> Translation of headline to English: Tomorrow, the problem will drown us. Let's do something today. >> Advertising Agency (Name, City, Country): Y por qué no?, México, D.F. >> Agency Website: www.yporqueno.com >> Executive Producer: Edgar López Pimentel >> Creative Director: Luis Martínez Ramírez >> Published/Released (Month, Year): 5-VI-2007 >>
Brand/Client: Evening Post >> Advert title: The Economist >> Advertising Agency: Y&R >> Agency Location: Abu Dhabi - UAE >> Agency Website: www.yr.com >> Executive Creative Director: Trevor Purvis >> Creative Team: Terrance Baraketh – Sherif Mokbel >> Awards: Print - Silver: Dubai Lynx 2007, Print - Finalist: New York Festival – International Advertising Awards 2007 >> Published/Released (Month, Year): October 17th 2006
Short Rationale: While the “The Economist” campaign highlights its influential readers as successful and knowledgeable because they read the publication, our ad appeals to the same target to suggest that while the magazine provides enlightenment to some, it serves as much more basic object for others.
Advertising Agency: Vitruvio Leo Burnett >> Agency Location: Madrid, Spain >> Executive Creative Director: Rafa Anton >> Creative Director: Javi Alvarez >> Copywriter: Francisco Cassis, Santiago Saiegh >> Art Director: Ricardo Saez >> Client: TCM >> Awards: Grand Prix at the San Sebastian Advertising Festival >>
Advertising Agency: Young & Rubicam >> Agency Location: Israel >> Campaign Credits: Gideon Amichay, Tzur Golan, Yariv Twig, Shirley Bachar, Eyal Padan and Hadar Orpaz >> Thanks to Eva Hasson for sending in this campaign >>