Saturday, March 24, 2007
Friday, March 23, 2007
Lipton Green Tea!
JWT in Cairo came up with this excellent idea to promote Lipton Green Tea. These shrubs across parks in Cairo have been groomed well enough to look like tea cups. I particularly like the attention to detail and how well the idea has been executed. Very nice indeed! via: peanutsThe Lecithin Post It Campaign!
Like everybody who's seen Bruce Almighty, I thought this was almost the same idea. But then, it does take some skill and talent to execute this and do it so well. I love the execution and how well it has been done. Some credits to add here would be nice. If you know who did this stunning campaign, leave a comment. viaPSP - Fingers!
Advertising Agency: Sil >> Agency Location: Kuala Lumpur, Malaysia >> Creative Director: Sa'ad Hussein >> Art director: Wong Sai Meng >> Agency Website: www.sil.com.my >> Thursday, March 22, 2007
Mumbai Traffic Police - Coasters of Death!
Advertising Agency: Contract >> Agency Location: Mumbai, India >> Creatives: Ashutosh Karkhanis, Niranjan Kaushik >> Agency Website: www.contractadvertising.comPost-It Super Sticky Notes!
Advertising Agency: Grey Worldwide >> Creative Director: Mike Barnwell >> Art Directors: Mike Barnwell, Rob Prinsloo >> Copywriter: Terry McKenna >> Photographer: Mike Lewis
King 7 Tattoos!
Advertising Agency: Publicis >> Agency Location: Brazil >> Creative Director: Marcelo Giannini >> Art Director: Marcelo Gianinni >> Copywriter: Rodrigo Strozenberg >> Agency Website: www.publicis.com.br >> Photographer: Max Moure >> Post Production: Filé com Fritas Studio
Panasonic - Ideas For Life!
Advertising Agency: Loweporta >> Agency Location: Chile >> Executive Creative Director: Kiko Carcavilla >> Creative Directors: Mario Coloma, Rafael Saits >> Copywriter: Sebastián Salainas >> Art Director: Chino Andrade La Trinidad!
Advertising Agency: Oniria >> Agency Location: Paraguay >> Creative Directors: Camilo Guanes, Rodrigo Weiberlen, Sergio Kostianosvky >> Art Directors: Iron Lobo, Laura Piñeiro, Victor Candia >> Photographer: Victor Candia >> Agency Website: www.oniria.com.pyGandhi by GIVO!
Client: GIVO Suitings >> Advertising Agency: Rediffusion DY&R, Gurgaon >> Art Director: Rajesh Chauhan >> Copywriter: Ankur Baruah >> Date of release: 2nd October - Mahatma Gandhi's BirthdayWednesday, March 21, 2007
F.A.A.D.A. Fashion Accesories!
The fact which FAADA, the Foundation for the Adoption, Patronage and Defence of Animals, provided Contrapunto with was absolutely decisive: 80% of the people who purchase an animal do it on impulse - people who act on the same impulses as those involved when buying a bag, a pair of earrings or a T-shirt.
FAADA is making a call for the prevention of the problem which in many cases results in the abandonment of an animal. It is for this reason that Contrapuntoused the layout of a fashion magazine, in which the most in-fashion accessories of the season appear, as a creative resource and where they included an animal as if it were just another item of purchase under the claim "A dog is not a fashion accessory."
The publication of this graphic design was done in fashion magazines to achieve the greatest effect of the protest.
Advertising Agency: Contrapunto >> Agency Location: Barcelona >> Client: FAADA >> Art Director: Deny Zatariano >> Copywriter: Emma Piquer >> Creative Directors: Tomás Oliva / Manuel Padilla >> Photographer: Pere Ferrer
The Mosai School of Japanese Language!
A really brilliant idea! This business card for 'The Mosai School of Japanese Language' is simply suberb in every sense.
Advertising Agency: Everest Y&R >> Agency Location: Mumbai, India >> Creative Directors: Kapil Dhawan, Arnab Chatterjee >> Art Director: Saurabh Dawar >> Copywriter: Shikhar Mohan >> Photographer: Ashish Chawla
Wrigleys Eclipse Gum!
Advertising Agency: BBDO >> Agency Location: Chile >> Creative Director: Cristian Schinadeerman >> Art Director: Emerson Navarrete >> Copywriter: Schina >> Illustrator: Estudios Garrigosa >> Photographer: Estudios Garrigosa >> Agency Website: www.bbdo.cl/ >> Client: Wrigleys Eclipse >>Pepsodent - Blindingly White!
Client: Pepsodent >> Advertising Agency: Loweporta >> Agency Location: Chile >> Agency Website: www.loweporta.com >> Executive Creative Director: Kiko Carcavilla >> Creative Director: Rafael Saits, Mario Coloma >> Art Director: Cristian Kemp, Andres Orellana >> Copywriter: Gonzalo Baeza >> Photography Producer: Henrry Ivezich >> Illustrator: Marabolo
The Travel Bookshop!
Product / Service: The Travel Bookshop >> Advertising Agency: Abbott Mead Vickers BBDO >> Agency Location: London >> Creative Directors: Paul Belford / Nigel Roberts >> Copywriter: Mark Fairbanks >> Art Director: Paul Belford >> Photographer: Alastair Thain
Jack Astor's Restaurant!
Jack Astor's is a large chain of restaurant well-known for its paper-craft tablecloths where patrons are encouraged to draw on their tables।
Product / Service: Jack Astor's Restaurant >> Client: SIR Corp. >> Advertising Agency: TAXI >> Agency Location: Canada, Toronto >> Executive Creative Director: Zak Mroueh >> Associate Creative Director: Jane Murray >> Copywriter: Ryan Wagman >> Art Director: Ron Smrczek >> Photographer: Anthony Cheung >> Illustrators: Geoff Donovan / Jaimes Zentil / Nuno Ferreira >> Production Manager: Lynnette Fernandes >> Agency Website: http://www.taxi.ca/
The Economist - Scratch & Win!
Client: The Economist >> Advertising Agency: Ogilvy & Mather >> Agency Location: Singapore >> Executive Creative Directors: Tham Khai Meng / Jed Donohoe >> Copywriter: Kelly Putter >> Art Director: Ashidiq Ghazali
The Royal BC Museum!
Advertising Agency: Rethink >> Agency Location: Vancouver >> Client: Royal BC Museum >> Creative Directors: Chris Staples / Ian Grais >> Copywriter: Bob Simpson >> Art Director: David deHaas >> Production Manager: Pat BusswoodPositivo!
Advertising Agency: JWT >> Agency Location: Curitiba, Brazil >> Creative: Positivo School System - "Shake" >> Client: Positivo >> Chief Creative Officer: Mario D'Andrea >> Creative Directors: Mario D' Andrea / Fabio Miraglia >> Copywriter: Claudio Freire >> Art Director / Illustrator: Fabio Miraglia >> Photographer: Marcia RamalhoSpeicherstadt Tea - Plantation!
Advertising Agency: Kolle Rebbe >> Agency Location: Hamburg, Germany >> Product/Service: Speicherstadt Tea >> Client: Hacienda san Nicolas GmbH >> Creative Directors: Ulrich Zuenkeler/Andreas Geyer >> Copywriter: Verena Schneider >> Art Director: Petra Cremer >> Production Manager: Detlef WarneckeSurfrider Foundation - Brazil!
Advertising Agency: Script >> Agency Location: Rio de Janeiro, Brazil >> Creative Director: Ricardo Real >> Art Director: Bernardo Romero >> Copywriter: Daniel Duarte >> Illustrator: Otávio Rios >> Agency Website: www.scriptonline.com.br >> via: goodnessMonday, March 19, 2007
Pril Squeaky Clean!
Advertised Brand: Pril >> Advert title(s): Squeaky Clean >> Translation of headline to English: N.A. >> Advertising Agency (Name, City, Country): TBWA\INDIA, New Delhi >> Agency website: http://tbwa-india.com >> Creative Director: Probir Dutt >> Art Director: Tulika Seth >> Copywriter: Tulika Seth >> Illustrator: N.A. >> Photographer: N.A. >> Other additional credits: Time of publication or release (Month, Year): 30/11/06Finalist at Adfest '07 in Outdoor Media. (Single Execution for Innovation Use of Non-conventional Media)
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