Nothing else is a Honda!

Absolute proof that advertising is simply one of the craziest professions on the planet! Thanks to the team that created this. You make me happy to be here. This is really crazy yet superb work. via: coloribus

W+K and ESPN!

W+K and Nike

Paint-astic!

A very clever campaign for a brand of paint called Spectrum from Germany (I Guess)! The copy reads "Imagine" or something to that effect (can anybody confirm or re-translate)

The Yellow Pages from London

A weird campaign for The London Yellow Pages by Abbot Mead Vickers BBDO. What it does is convey the message immediately...

No More Suicides!

I dug out a few classics from my collection, a bag and a mousepad that work towards the same cause...prevention of suicide! I unfortunately don't know who did these and what they were done for but they are really cool! If anybody does, please comment.

UNICEF

There are some creatives that are so brilliant that they just leave you speechless. This one by Lowe Dgital in Croatia talks to you straight from the heart.

Hornbach for Homes!

I understand the bump on the car, the crack on the door frame and the bench but what I don't is how home improvement stores help me grow?? Is it due to the knowledge of learning something new?? This campaign by Heimat in Berlin, Germany is kind of convoluted for me...anybody with a new viewpoint?

III s-p-a-c-e-d o-u-t III

The French Agency, Publicis Conseil created this campaign to depict the concept of space in the Renault. It's very refreshing from all the other space campaigns i've seen. Quite cool, not a surprise when it did win a Bronze Epica in 2005.

Beckers Paint from Sweden!

A campaign for Beckers. A brand of paints from Sweden. The campaign was done by Akestam. Holst and won a Bronze Epica in 2005. It reminds me of one of those spot the difference puzzles we used to play as kids! An interesting way of showing how a little color can change your life!

Family in a Sports Car!

A family sportscar huh? Sure is interesting and quite funny too! I hope this one is liked by others too...

Welcome to Trash!

Start GMBH from an agency from Germany created this campaign for Malboro....errr, well for Burger King! My only query is why would anyone try to rip off a cigarette company's advertising or even imitate it?? Aren't they like the most harmful things on the planet (not that junk food is!) But all said and done, I think Burger King is on a faulty track here...wonder what they are trying to achieve?? via: coloribus

clean, clean, clean...

I don't know the agency that did this but i think it's qute cool. A demonstration ad where you see the benefit of the product even before you walk into the store! My only worry is that it does not tell me anything new...all vacuum cleaners have to clean, they are made for that very purpose.

I really can't guess how many customers would buy it, coz it told me the same thing in a new way...may be few...may be lots! I somehow believe the latter is more true!

Air France Everywhere!

Garant-eed Advertising!

This print campaign for a tool manufacturing company named Garant was done by a German Agency named WOB. The campaign features great photoshop skills and an equally nice idea. The campaign is also a Bronze winner at Epica 2005.

Adidas Athletes!

An Epica Bronze winner from 180 Amsterdam in the Netherlands. Somehow, it's not as powerful as I would have liked it to be...

WWF Powerful

A new print campaign for the WWF (World Wildlife Fund). The headline reads "Together, we are more powerful"

Black or White!

DPZ, Brazil is the agency for this campaign for Black and White Chocolate. Great Art Direction and very very appealing...makes me wanna find a bar of chocolate immediately! via: coloribus

Cut 2 Cut for BOCAGE

BOCAGE has been one brand that falls into the league of finding a great platform for an idea and creating great work on it again and again. A few others that have a similar style of advertising include TIME, Weru, Economist, Bisley, Air France, PS2 and several others...

No Mercy by JWT!

Yet another winner from the EPICA Awards in 2005. This one for BMW by JWT/PPGH in Netherlands won a Bronze Epica.

Lotsa Grass!

A really different campaign for some kind of plant feed or fertiliser from Germany (assumed). If anyone knows the agency or translation, please comment.

White by Orbit!

A campaign for Orbit White that had me ROFL! I find it quite funny for some weird reason. The agency behind the campaign is BBDO Werbeagentur, Austria.

Jazz on the Wires!

Well, I've seen a lot of ads that use electrical wires (most of them without the wires) for some wireless feature or the other. This one is pretty different from the rest. It's for a Jazz Festival!

Italians for Germans!

BMW - (Bayerische Motoren Werke GmbH): 3 letters that surely evoke "oohs" and "aahs" for their superior sense of design and great looks. Well, the Italians from D'adda, Lorenzini, Vigorelli, BBDO (that's a really long name) created this campaign that won a Bronze Epica last year!

Inlingua in Type!

A really brilliant campaign for Inlingua, a language school. The campaign was done by Kolle Rebbe Werbeagentur. The typography here is probably the coolet that I have seen. And I love the way it blends into the idea! Rocking campaign this...I wonder if it picked up a Cannes Lion??

Bepanthol from Barcelona!

A nice campaign by JWT, Barcelona for a tattoo improvement cream named Bepanthol! I personally love the Spider frame the best though all of them are quite cool.

Mos-Quit-O!

Foot Cone & Belding, Germany for Paral Mosquito Repellant. Winner of a Silver Epica in 2005.

Directions from Spain!

The Spaniards from Contrapunto are the creative brains behind this campaign for the GPS system in the JEEP. Impressive art here but I wonder if they did do films (commercials) with the same idea...those would have been a lot of fun and effective too!

Tuborg Block-busters!

A campaign created by Noble Graphics Creative Studio in Bulgaria for Tuborg. Nice art and some funny frames too! The campaign struck Bronze @ the Epica Awards in the Alcoholic Beverages Category last year.

LEGOLICIOUS!

There are ideas and then there are great ideas. These are definetely a part of the latter. Superb!

New from PS2

TBWA, Paris is definetely one of those agencies that does some of the craziest and most bizzare advertising on the planet! For more proof...look above!

Fly-Under with JK Tyre!

Here's a cool bit of Guerilla Advertising from Contract Advertising in Delhi for JK Tyres. They painted roads below fly-overs with the JK Tyre Branding to demonstrate the impact of the extraordinary grip offered by the tyre. Nice eye-catching work!

Strength of a Book!

Thanks to Kelvyn Santos a.k.a Kash, an advertising student and creative/art director from LOWE, Dominican Republic. It's for a book store called Santos. The headline reads "Reading makes you stronger" For those interested the print ad for Lasik Eye Surgery was done by him too!

Nothing in Between!

WOW! Now this one really really rocks! It's for a brand of dental floss. So simple, so clear and very very nice! I don't know the agency that did this but I wish I had...Superb!

RTA from TBWA Dubai

Thanks to Melvin Jacob for sending in this ad for the Roads & Transport Authority that was done for the YGC Contest (Young Guns Creative Contest). Though it didn't win, I think it's pretty well art-drected and grabs attention like a magnet! Great going guys, keep the faith. And Mel, thanks for the support pal!

Try Colgate?

Hard to reach places?? Try colgate! Well, what do you think?? via: agencyfaqs.com

The Music Bank of Istanbul

Here's an ad all the way from Istanbul. It's for Muzikotek, a studio that has a music bank that is used by production houses, film makers, etc. Radar is the agency that did this ::Copywriter:: Mahir Uraz ::Art Director:: Engin Oztekin

McDonalds Home Delivery!

Ronald sometimes makes Home Delivery so much more fun! This one was done at Leo Burnett, Mumbai...Thanks for the tip, Anantha!

Bakwass From Beko!

This is an ad for silent vacuum cleaners but I think it's so silent that its actually DUMB! Where is the concept of silence? Why is the Beko Vacuum Cleaner curled up to form a musical note? And what relevance do the stripes on the carpet have to the silence of the cleaner? Stupidity...absolutely!

Life's a Beach!

Ahem!! Yet another one of those really cool ads from Durex Xtra Large!

Drown Drown Drown!

A Stark Impact!

A really stunning ad done by Stark Communications in Kerala, India. The ad was done for the Kerala Tourism Department to congratulate "The Hindu", a national newspaper on completing 125 years of publishing. The ad also won quite a few metals across International Ad fests world over...

Fitness from Toronto

A new campaign for a fitness club in Toronto. The facility is on the 36th floor! Great high, huh??

Divorce Duplicates!!

Do all divorce lawyers have the same business cards?? Well, looks like it...this is the 3rd of its kind on this blog...God alone knows how many others! VIA: seaspace

More Molotov Cocktails!

What is this ad saying? All I can see is the Molotov Cocktail.

Choco-Condoms!

DDB Belgium is the agency that did this really cool ad for Chocolate Flavoured Condoms. This one is really nice! via: ads of the world

N-gage a Cingular

Nokia N-Gage & Cinglar make a combination for a yearbook photograph ad. Hasn't the yearbook idea become so cliched in todays advertising scenario? Makes me go yaaaaaaaaawn!

Alka Seltzer In-Betweens!

An interesting campaign for Alka Seltzer. Lovely Art and a simple message too!

A Crispin Porter Bogusky Xclusive - Part Three!

A campaign for Maxim - Probably the coolest and most popular male magazine on our planet!

A Crispin Porter Bogusky Xclusive - Part Two!

Crispin has also done some really cool work on the Andy Awards featuring Advertising Guru's like Bob Scarpelli, Lee Clow, Tracy Wong and Ty Montague. This is a really cool campaign.

A Crispin Porter Bogusky Xclusive - Part One!

2006 Campaign for the Young Guns Awards

At the start of 2006, somebody told me that Crispin Porter Bogusky was close to being one of the best advertising agencies on our planet. I loved their work on Burger King, Volkswagon, Mini & the campaign for TRUTH.

I clearly recollect their stunning work on the Young Guns last year (featured just above). I've just spotted a campaign for Young Guns 2006 too. Here they are. I wonder if some of these make you squirm or you look at them and say "I wish I had done those!"

Natural Fits By Wonderbra!

This spec ad (assumed) was art directed by Etrouth Sudhakar. I don't know the agency though! VIA

Cape Argus from South Africa!

A campaign for Cape Argus, an afternoon newspaper published in Cape Town, South Africa.

DHL World Map

What is this trying to tell me?? I don't have a clue...are those dots ants? Or are they pins on a board of the world map? Can somebody explain the DHL Language?? VIA: Ad Goodness

More Morbid Ads!

Well, after McDonalds, it looks like Eveready is all set to create the next freak ad in Indian Advertising. Well, it looks like someone's been reading a lot of Stephen King at the agency! This is truly morbid! VIA: agencyfaqs.com

DHL Vase by Jung Von Matt

Thanks to David Mously from Jung Von Matt/Spree, Berlin for sending in this ad done for DHL.

WERU strikes back!

For years now, WERU has been doing some really cool work. Last year they won a Cannes Lion for this campaign! Will they win this year too? Well, you're guess is as good as mine. By thw way, do you think this campaign is any better than the older one??

SEAT Alhambra from Contrapunto BBDO!

Thanks to Aleix Bou i López from Contrapunto BBDO for sending in this campaign for the SEAT Alhambra. They have been selected for the current issue of Luerzer's Archive. They were done at Atletico International and the team involved was: Art Director: David Garcia II Copywriter: Aleix Bou II Creative Directors: Josep Maria Basora / Pepe Colomer

Bizzare Heads by PS2!

This bizzare yet stunningly art-directed ad for Play Station 2 by TBWA, Paris won a Clio recently. VIA

PRO-FX Wooden Box!

Here's a classic old one for PRO-FX Sound Systems. This was done like almost 5 years when I was a trainee art-director at McCann Erickson, Bangalore by my CD's Amitabh Bhattacharya & Jacob K.J. It's one of those ads I find hard to forget. Neat stuff here!

Periodic Madness!

Another ad that uses the Periodic Table. The last one was for selling Antacids, this one's for water...I wonder what's next! via: adsoftheworld

PETA Crazy!!

Looks like everbody is doing work on PETA! Here's the third campaign for them in as many weeks. This one was done by 1pointsize. A creative hot-shop in Chennai, India. via: adblather

Design Rules From Subplot!

An excerpt from a keynote address to the BC Chapter of the Graphic Designers of Canada Salazar Student Design Awards / by Matthew Clark

I am thirty-three. I have been doing something vaguely related to the field of graphic design since I printed t-shirts and sold them to schoolmates in grade twelve. That means I have been doing this for 16 years: slightly less than half of my life. I have worked in paste-up at a quick print shop while I completed my bachelor’s degree in Fine Arts. I worked for 90 days in a larger print shop, and quickly remedied my mistake.

I have run my own freelance company for more than 10 years. I have been employed as a junior, a middle, a senior and an associate creative director at a leading Canadian design firm. I up and quit and have formed Subplot Design Inc. with a talented partner. I have worked on horrendous projects for mean-spirited clients. I have worked on ground-breaking projects with fabulous clients, and I have been honoured with some 120 design awards by magazines and various societies.

All of this puts me in the precarious position of neither being able to claim blissful ignorance in the world of design, nor having yet reached a level of quotable notoriety. As Pope put it, “A little knowledge is a dangerous thing”.

Thus armed with my little knowledge and dangerous things, I was asked to be the keynote speaker at the BC Chapter of the Graphic Designers of Canada Salazar Student Design Awards. Given the captive audience of the best, the brightest – and the youngest – in BC’s graphic design community, I decided that they should be let in on the fundamental principles of being a graphic designer.

We all know: there are 10 + 1 rules. They are universal. They are unquestionable. When followed to the letter, they make design very easy. And they are very, very serious.

Design is Easy: Rules to live by

Rule 1: You are born a designer. Were you bothered that the birth canal ruffled your otherwise impeccable hair and you immediately began requesting every hair product you could lay your hands on? Did buying the “right” magazines, handbags, shoes, music, bedroom paint and half-caff, no whip, no foam lattés just seem to come naturally? Does waving your arms in the air while you walk and talk colour theory happen without you even knowing it? That’s right: you’re a designer. Just ask the TV shows. And talking like a designer about things like “mood”, “tone”, “kerning” and “dynamic tension” will also go over really well in big client presentations.

Rule 2: Limit your education. A good designer is never distracted along the way to success. Don’t stray off the beaten path: go to design school! Learn the tools of the trade, do fake projects for fake clients and receive actual grades. Why have clients when you can have teachers? The point here is to not be waylaid by liberal arts courses, commerce, earth sciences, mythology or philosophy. Certainly not marketing. Don’t believe the hype behind a so-called “well-rounded education”. And remember, surround yourself with people just like you: diversity is for suckers.

Rule 3: Pick one thing, and be really good at it. It’s no wonder East German gymnasts were as good as they were; they gave up all the distractions of “childhood” and “literacy” to become focused, diligent gymnasts at the age of four. The same goes for design. Don’t try everything out and just become a “jack of all trades”; pick your specialty and stick with it. Some of the larger design firms even have entire departments for “retail packaging” only, and nobody every crosses the line. And don’t worry, if the bottom falls out of your specialty, there’s always account management to fall back on.

Rule 4: Only work on really cool projects. I once heard a junior freelancer say to the creative director, “I don’t do packaging”. That’s the spirit! The goal of especially your first few years is to only work on really sexy design for amazing clients. By being extra selective, it will show everyone how high your standards are. You shouldn’t even acknowledge anyone who utters the word, “retail” in your presence. You can only dream of where that junior is now.

Rule 5: Love your computer. Always had an affinity for technology, but just couldn’t stand the dress code of the IT department? Here’s your chance. When people ask you (and they will) what you do, and you say, “designer”, and they say, “like, you do stuff on the computer?”, you’ll be able to answer “yes, exactly” without any of the gut-wrenching shame. All your best ideas will come from these cool little boxes where magic just seems to happen when you move things around a page. You’ll forget what a layout pad and marker even is.

Rule 6: Style = Substance, Substance = Style. I know this one looks complicated, but it’s really not. The big secret is, that even with all the “creativity” that designers are always harping on about, there are simple tips for approaching every design project. Designing an electronica CD case: use silhouetted figures and an outline of headphones. Designing a refreshing fruit beverage: show fruit splashing in water. Not sure what the company does: use really big type with philosophical fragment sentences. By just picking a “style” that is the best “fit” with the company, you manufacture meaning!

Rule 7: Never meet the client. Let the suits do the hard work. Let’s face it: clients just get in the way. The more you meet them, the more you get to know them, the more they get to know you, and the more they start to think that they can stick their anti-creative noses into your precious design process and mess things up. Remember: their ideas are always bad. Never give in. Stay behind the scenes and keep your work pure. An added bonus if you can successfully avoid returning any of their calls.

Rule 8: Work in a design firm that pits designer against designer. Darwin had it right: it’s “Survival of the Fittest”. Every large studio knows that the best way to engender an atmosphere dedicated to design excellence is to lock designers both in mortal combat – and in their own offices. Job comes in, everyone takes a stab, someone wins! That person gets a bigger office and a pay rise: it’s the free-market system. Remember: collaboration is just an excuse for other designers to steal your ideas. Stay secretive, stay competitive, stay strong.

Rule 8 Addendum: Make sure you also work on projects that pit design firm against design firm, without any compensation. It shows your true professional character.

Rule 9: The more senior you get, the less design you want to do. Why do yourself what you can get others to do for you? Managing people and talking business is always better than actually designing for a living. Ask around. By the time you are 15 years into your career, things will be really easy and you can just sit back and coast: it’s time for you to jet off to New York and Milan to attend world-wide conferences and sip martinis. Celebrate by trading in your sneakers and rock t-shirts and getting a Beemer.

Rule 10: When you show people your work, never let them in on the process. Your work is your secret formula. Remember Rule 8: your competition is your enemy! The best disguise for letting people into your process is to invent a “Branding Process” which you then claim is totally proprietary to you and to which you give a really cool name like “BrandizationTM” or “The Brand Character MatrixTM” , or maybe name it after you company name. Give it 10 unintelligible steps, maybe a super-cool pyramid or some chart with lots of intersecting circles, and you get a bonus: you won’t only fool your competitors, you’ll fool prospective clients, too!

Rule 10 + 1: Someday, if you are really lucky, you will get to write an article or give a speech to young design graduates on the cusp of their careers who are ready and eager to receive some insightful advice from a designer who’s been around a while. When you do, lie to them.

Matthew Clark is a founding partner of Subplot Design Inc. in Vancouver, BC and enjoys serious intellectual writing.

He also claims this was much funnier with PowerPoint visuals. www.subplot.com

Ariel Diwali

Aaaaaaaaaaaaaargh! I never knew agencies still do a few of these! Damn. VIA: seaspace

Mini Ad-ventures!

A campaign for Minichamps - Makers of miniature cars by Dentsu, Brazil. Sweet stuff! VIA

No Sneeeeeeeze by Zandu Balm!

A campaign by TBWA, India for Zandu Balm, an ointment/cream for curing the common cold.

Axe Anywhere!

Well, I'm sure it can happen anywhere! Great stuff by Axe once again. I can see so many variations of this idea...via: seaspace

Ronald - The Baby Devil!

That's probably the scariest baby I've seen in a while. Leo Burnett sees to be giving a lot of young kids sleepless nights...well, I just wonder what they were thinking! Poor Ronald, sigh! VIA

Bonton Grandmother!

This ad for an optician named Bonton by TBWA, India is sheer visual magic. I so love this picture! Great ad...very very memorable

SBI Print Campaign

Last week I posted the SBI Credit Cards Outdoor Campaign. Here's the print version. Equally nice and as brilliant. Really memorable stuff by Mudra.

Manorama Corporate Campaign

A corporate campaign for Malayalam Manorama that was done by TBWA, Cochin. An agency that is well known across South India for its amazing work on several brands. I do believe that long copy still works provided, it is written well. These ads kept me interested in knowing more about the brand...

A Volvo Power Lunch!

Volvo tells Canadians how to have the perfect power lunch. Does Volvo have a single worldwde agency that handles all its advertising and communication? I wonder which one that is?

Fast by Toyota!

Thanks to Shanty (Shantesh) for sending in this campaign for Toyota that was done by him & his Art Partner, Harshad Badbe at Gmasco Communications, Dubai. I personally love the cheetah ad. Nice idea and equally good looking art direction.

TIVO!

Croix, an ad student from the Miami Ad School, Europe sent in this ad for Tivo aimed at American audiences. According to Croix "I don't know if everyone will get it, but I think there'll be a few that can figure it out." I didn't get it! Is it about cutting the BS: bull shit?? Somebody explain! The credits for the ad are: Croix Gagnon & Siavosh Zabeti

Evolution of Advertising!

It's a dog eat dog world out there! Or that's the impression this little piece from Repubik gave me! I don't subscribe to any of this but felt like sharing it with you. Republik is an agency in Toronto, Canada if I am right!

Rain Or Shine!

I really like this ad for Telefonica. I don't know the agency that did it but its got great visual appeal and gets straight to the point! VIA: Brainstorm9

Advertising is Art!

Amazingly Spectacular! Two words that clearly describe the beauty of this campaign for Hand-an. A brand of hand made jewellery. I initally did feel it was slightly racial and I'm sure most of you might have too! Probably one of the frames could have been done in the other way...a dark woman with white jewellery.

Two absolutely fabulous features of this campaign are the breath taking photography and the post production work that has gone into it. Simply Mind-Blowing!

The Gunning Games

The use of design intelligently is kind of cool. I also like the typo and the colors. Nice poster this!

Blind Visuals!

This campaign for ICARE - An organisation that educates and supports eye donation was done by Contract Advertising, Delhi. VIA: adsoftheworld

Car-lsberg!

This one I really like! It's quite simple and very nicely done. What I don't know is the agency behind it. Anybody does??

Advertising makes the world go around!

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I honestly believe that a few debates are eternal and will go on... The fact that parallel thinking exists is something eveybody in the industry needs to accept. Look at these 2 ideas, one from the U.K. and one from Mumbai, India. Now they are similar cos both of them use a rubber stamp but I guess it ends there...

A few months ago, we used cracked walls in the city to promote Karate Classes at a Fitness Club. There were visitors screaming their heads off saying it was done before...the point being cracked walls as a medium have been used for headache tablets, earthquake relief, and lots of other products. That clearly does not mean they cant be used again as long as the message is new and so is the product category!

Terror by Discovery

A grim reminder of how some images can never be wiped out from our lives! I think this ad won a Cannes Lion last year.

Darth Vader for Phillips!

A superb print ad for Philips Tubelights. It's kinda old but its one I sure won't forget in a long long while! Does anybody know who came up with this one??

Ariel Spots...

A campaign for Ariel Washing Powder. I find this campaign boring. And you can like think of a thousand of these and its not the first time you've seen them! VIA

McCann @ the One Show!

The US based One Show has disqualified an entry for ‘Sanctuary’ magazine, created by McCann-Erickson, Mumbai. The reason the One Club officials cite for the disqualification is that the idea was similar to one used for the Matheran Bachao Samiti, created by Uday Parkar and Veynz Nayre in 1998 while they were with Everest Brand Solutions (then Everest Advertising). For further info: click here

Titanium Mirrors!

Interesting Guerilla idea for a optical solutions company (i think). The headline reads "Extends your vision with panoramic lenses". VIA

i-flex Bangalore Posters!

2 posters we created at be positive 24 to encourage the employees at i-flex solutions, Bangalore to donate unused medicines and other medical aid. The final posters had original band-aid strips stuck on them.

Lift Karadey!

A really eye-catching hoarding for TVH, a company that specializes in forklifts! via

It's a Girl!

Thanks to Vishal Shah from Network Advertising, Mumbai for sending in this poster that they designed for the AAAI - Cannes Young Lions Contest where the brief was to design a poster against Female Foeticide. Does anybody think that this will pass the acid test??

Magic FM

I see a huge rise in the number of campaigns for Music Chanels, Radio Stations, Cinema Theatres, DVD/VCD/CD Lending Libraries, Book Stores, etc. A clear indication that the entertainment age is up and alive! Here's another campaign by Graffitti BBDO for a Radio Station called Magic FM. via: ihaveanidea.org

The Shoe Hospital!

A cool ad for a place called The Shoe Hospital. Nice work! via:ihaveanidea.org

PETA!

A new campaign for PETA - People for Ethical Treatment of Animals. Does anybody know which agency did this campaign??

Fear the Black!

Fear the Black! Lowe's latest for Bajaj. Copywriters reading this, does something about this print ad jarr you? Do you find something disturbing? I'd love to know...Cheers! via: agencyfaqs

Lasik Eye Surgery

May be I'm under estimating the intelligence of the common man but would everybody get this one? I somehow think not everbody would get it, but then not everybody needs to, isn't it?

Heinz Turns 130!

42 - Below

This campaign for 42 Below Vodka is quite interesting. It doesn't have a great idea behind it but some very nicely written copy that makes me want to try the product once.

Knock Outs!

If there's one campaign that everybody seems to love, like and admire, it is this one for SBI Cards done by Mudra. These guys seem to have got it bang on! A simple campaign that tells the message so interestingly...keep rocking guys, thanks for this one! via: adsoftheworld

Don't Vote!

We had elections in Tamilnadu, a state where I live in and a friendly neighbourhood copywriter created this campaign to encourage people to vote. I like these...I'm sure you will too! via: paaji

Yaaaaaaaawn!

Yaaaaaaawn! Does this even qualify as advertising?? Hmmmm...it puts me to sleep! Better luck next time guys!

Creative Director: Asif Amin Tibet Baqual, Art Director: Naresh Jisnani, Copywriter: Asif Amin Tibet Baqual

Gassssssssssssssss!

FCB Brazil is the agency behind this ad for Luftal Antacid. Quite simple and straight if you know the periodic table! Well, if you dont, then this one's a complete beamer! :) via: ad blather

S&M??

A print campaign for S&M done by Saatchi and Saatchi, Australia. But what is S&M, I have no clue whatsoever! Will somebody help!

Percept kicks ass @ Montreux!

Percept/H has been having a dream month! Four of their entries have gone on to become finalists at the recently concluded 16th International Montreux Advertising Festival held in Switzerland.

A finalist at the Montreux Fest was a campaign for Mahanand Josh Flavored Milk in the Press: Beverages category. The campaign has two ads, both showing a cow grazing on items such as strawberries and chocolate, which are lying on the grass. The lines with the logo are, ‘Strawberry Flavoured Milk’ and ‘Chocolate Flavoured Milk’, respectively. The campaign bagged a bronze at the AAAI Goafest as well. It was created by Deborah Fernandes, Ayesha Bedi and Tejali Shete.


Another finalist includes a press ad for The Ghetto Bar titled ‘Jaws’ in the Press: Retail category. The ad, created by Anil Kakar (copy) and Manish Ajgaonkar (art), showed a striking visual of a shark in a glass of beer, with the beer looking like an ocean of sorts. This brings out the proposition that The Ghetto Bar will be showcasing Hollywood movies such as ‘Jaws’ (hence, the whole sharks angle).

The next finalist was an ad for the Cancer Patients Aid Association in the press and public interest category. Aimed at throwing light on secondary smoking, the ad shows the feet of a man and a boy in a morgue with the placards ‘Smoker’ and ‘Passive Smoker’ on each of them, respectively. The credits for this ad go to Tarun Batra and Sachin Kamath.

The last finalist was a press ad for Tena Adult Diapers, created by Thoppil Paul and Santosh Sonawane, in the Press: Cosmetics/Pharmaceuticals category. The ad has a single line of copy that reads, ‘Is this how it feels when your bladder interrupts your life?’ That sounds simple enough, except that after every two or three alphabets, there is a comma, thus bringing out the ‘interruption’ problem. (Tena is an adult diaper that helps combat incontinence.) VIA: agencyfaqs.com

100% Scam of the Year!

Scam! One word that every creative person has come across at some point of his or her career! Come on, we all do it! But then, what's really irritating is that really sad ideas like this are exected as real work! Finding leaves from different trees and putting them in the middle of a magazine isn't great work! Hell, it isn't even good work.

And come on, does the team at Ogilvy really want us to believe that they went around the jungles looking for leaves and branches! Crap...move on and try something that's more convincing next time...these are really so dumb...yes, they do suck as much as Kotex does!

Credits: Creative Director: Piyush Pandey / Sumanto Chattopadhyay. Copywriter: Delara Sidhva. Art Director: Sachin Kamble

Source: New Woman magazine / Indiawali Brides magazine / Elle magazine

VIA: ads of the world

Axe Down Under!

Well, well, well, look what we have here! After successfully satisfying the dreams of millions of men across the planet, Axe is back to give you the ultimate orgasm with "Axe Underwear"! Now that's something new! I wonder if these will work too? Well, ideally they should...but would you by Axe Undies just coz they made good deo's??

Anyways, check out this really cool TVC by Axe for their Underwear done by BBH (Bartle Bogle Hegarthy)...I really enjoyed watching this one! Kinda cool! VIA: coloribus

Dead Driving!

"Driving drunk can make you famous"

Title: Newspaper // Art: Sarabjit Singh // Copy: Monish Gupta // Agency: Lowe, india

Eyes Eyes Baby!

A Public Service Print Ad on Eye Donation done by Think WhyNot, Mumbai. (Was nominated in the Rajasthan Patrika’s Awards) Credits: Copy: Prasad Kulkarni and Aunindo Sen. Art: Prasad Kulkarni

Perri Alley Impression!

A brand new creative for Perri Alley Shirts from 1pointsize, a Creative Hotshop in Chennai, India.

Loozah?? ewww!

A fruit juice named Looza?? Why would anybody name their drink that?? Well, your guess is as good as mine! And by the way, if you notice you'd see people getting scared of the fruits following them...are they not supposed to enjoy the taste that follows them instead of being scared or freaked out. This campaign left me pondering! What do you think...anything similar??

Bold Moves By Ford

A very different way to sell cars. This campaign for Ford has some interesting body copy and a very different line of entry. VIA: adsoftheworld

Not for Adults!

I like this cute ad for Millets, a manufacturer of childrens clothing. This print ad promotes their all new Summer Collection!

Pure Extasy!

Here's more...a campaign targetted towards gays and lesbians for extasy...a dildo manufacturer (i hope i'm right)! pretty graphic this one...I wonder how many countries allow advertising like this. This one was done by Y&R, Argentina!

Licence to Screw!

Woah! A super bizzare campaign for Peter Kim Jewelry. Tell you what, I think I'm gonna go buy some of the jewelry from here...I can imagine that being the licence to have a whole lot of fun!!

Do Not Adjust Your Monitor!

Nope. There isn't a porblem with this post or your monitor. This is how the world can look like if your are a victim. This campaign was done by APAV and the copy reads as follows:

"November 25th, International Day for the Elimination of Violence Against Women. As you can't feel what they feel, see what they see.

The agency is JWT Lisboa. VIA: Elmaaltshift

Pollution Control

A campaign for the Pollution Control Board of Singapore done By Fallon, Singapore. I like the one with cupid the best amongst the three. VIA

Creative Criminal!

A very Interesting Business Card for Melvin. A hacker, entrepreneur, and all around mischief maker, he wanted something he could give to peers and prospective clients that spoke of this nature. A lockpick concept was chosen very early on, and the post production results were excellent. The picks can quite easily be removed from the card and are entirely functional as lockpicks.

This cool idea was done by Jeni Mattson. Check out more work out here

Bus-Vertising!!

Well, these buses are going all the way to ad-land! Nice work and a stunning example of how to do it interestingly and more importantly cost-effectively. Lovely...

Advertising For the Birds!

Sometimes great advertising can be all about common sense. Look at this brilliant piece of work done by Leo Burnett, Portugal for Friskies (a bird-feed product). I really love this work!! Stunning work guys. Pure Brilliance!

Move up the Ladder!

Looks like the team at McCann, Mumbai has been having a lot of fun working with the jobs portal, monster.com. This guerilla sticker was pasted on cars and bikes outside offices telling the owners to upgrade their jobs and also upgrade their cars in the process. Interesting stuff. VIA

Credits: McCann Erickson, India; Copy: Pia Roy, Art: Chetan Rao.

Balloon Brains!

Since I don't understand this language, it makes no sense to me. Can somebody out there do the explaining. Thanks!

Umbro Goal Posts

One more Cannes Lion Winner for Umbro in 2005. I mostly dislike campaigns like these where all three ads look the same. I'm still thinking how I would have done this print campaign any differently! Or is the trick in stopping at just one ad that is brilliant?

Cut the Axe!

Superb and simple piece of communication for the National Park Wildlife & Plant Conservation Department. This won a Cannes lion in 2005 and also made it to the One Show Annual. Anybody knows the agency that did this ad?

Travel Reporter!

Winner of an EPICA in 2004, this campaign for the Reporters Without Borders tells quite an interesting story. I like the treatment and the fact that it looks like a travel campaign, but isn't really one. Nice work here!

Ogilvy at the OBIE's

O&M India has secured a gold at the 64th OBIE awards organised by Outdoor Advertising Association of America (OAAA) for this entry for the ‘Jaipur Foot’ made for the Bhagwan Mahaveer Vikland Sahayata Samiti. This metal was bagged in the International: Series campaign category. VIA: agencyfaqs and exchange4media

The Sony Walkman!

Here's what Sony does for its Walkman in South East Asia. Body art is kinda cool, I must say!

Rodeo Romeo!

One more of those ads from South East Asia that keep me pondering away! This one looks like its for a product for young kids. The benefit being that your kids grow up so soon that they feel like they are riding the real horse instead of the toy one. Does anybody know who did this ad and what the product really is?

Dead Meat by PETA!

The activists from PETA (People For Ethical Treatment of Animals) packed themselves as meat to publicise that fact that Animals are killed and abused because we eat meat. Nice try, but I really wonder how many people are really going to give up meat after watching this?

Here It Right!

A Cute and Funny Student Campaign for JBL Speakers done by Ozan Aslan and Alper Kologlu. I like these ads, quite memorable. VIA: ihaveanidea.org

Got Milk?

A new set of ads from the got milk? Campaign. Has the got milk? work always been done by one agency? I'm curious?

Nike Brush-Art!

No great headlines, no amazing idea, no stunning concepts but yet so superb! Some really brilliant art direction makes this campaign an absolute beauty to look at. The visual treatment is so mind blowing, damn...these guys are really really good!

Radio Art

Very interesting and different Art Direction for this campaign for a Radio Station named Dinamo 103.8. Does anybody know the agency and the country this was done in? It looks like it could be Brazil, but could be wrong!

Senseless, Heartless, Meaningless Crap!

Oh Damn! The bozo's are back at it again. Another absolutely mindless piece of nonsense that tries to sell products with dead animals. I don't understand one bit of this ruthless piece of rubbish!

Why would anybody like to even look at grose crap like this, let alone buy a product it tries to sell. I guess Cheil Communications in New Delhi seriously needs to rethink about how not to make Samsung the most hated brand on the planet! As of now, they seem to be doing it very well!

Homeless Hope!

A stunning effort from Grey Worldwide for a client called "The Longest Night". This was an initiative to help homeless street children escape a life on the street. Amazing work by Art Director, Tim Holmes and Copywriter Brendon Guthrie. The campaign was also extended into Print and Radio as well. Really cool work.

Look & Find with Lojack!

A print campaign for Lojack, a stolen vehicle recovery system. Does anybody know which agency did this campaign? VIA: Luerzers Archive

Drive In Theatre!

One more print winner from the London International Advertising Festival in 2005. This one's for Volkswagon. Nice Art Direction.

Seeng a Soong Lyke Deees!

Here's a print ad I really really like! This won a metal at the London International Advertising Fest in 2005 and was done for LG Karaoke. I don't know if everybody will get it but I like it so much for the smile it brings to my face every single time I read it. Lovely work. One of those pieces that is hard to forget for me atleast!

Lisbon Mosquitoes!

A piece of print advertising from TBWA Lisbon for RAID Mosquito Repellants.

Blank Pages!

An interesting piece of work done for the WWF (World Wildlife Fund) from somewhere in India. (Ogilvy, Mumbai I think, can anybody confirm that?).

Arse-itives!

Found this really old print ad for Winston Cigarettes from the archives. Does anybody know the agency that did this work? Looks like it was done ages ago...still works though!

A Bloody Tomato!

Another bizzare print ad from South East Asia (China/Japan/Korea...I guess!). Can anybody out there help with a translation and tell us which brand this is. I quite like the art direction...captivating and memorable!

Frozen Vodka

A campaign for Stolichnoya Vodka. I don't know the agency but I think this print campaign did win a Cannes sometime last year. Can anybody confirm that??

Vroooooooooooom!

A print ad done by Rafineri, Turkey for Dekalo Metal Cast Cars. I've been noticing that Rafineri is an agency that does a lot of very clever and interesting work on many of its accounts. Does anybody know more about them?? VIA

Thinking Books

A print campaign for a bookstore named Ferin Ingle. The idea is that every page of a book leads to so much thought!

Fishing in the 21st Century!

A very intresting print campaign for Pesca, a magazine that positions itself as the "modern fishing magazine"! I personally like the visual treatment to each of these ads. They are quite nice and the way the idea blends with the traditional faces of the fisherman is also very fresh. Cool work done by Giovanni FCB in Brazil. VIA

More Bus-Shelter Advertising!

One more idea that uses the medium of Bus-Shelters. This idea by BBDO West was done for the Next Millionaire. The shelters gave the opportunity to help people imagine themselves in the settings of the rich and famous.

Underwater!

An interesting campaign for the Monterey Bay Aquarium somewhere in Northern California and not in Canada as mentioned earlier. Does anybody know the agency behind this campaign? Thanks for the tip, Nicholas Baum! ;)