This ad was done by BBDO, Toronto but the copy I think is either in Japanese or Chinese (not sure). I really don't know what the hook is or what the ad is saying? Anybody from South East Asia has clarity on this one??
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6 comments:
its chinese and i dunno what it's saying. i wondering what the hook is too
I do believe it's a hammer, so maybe Pepsi's strengh - or something like that.
I think it doesent matter what it means, the irony with the ad for Northen American Dudes is that it's better visual with the asian signs. Its realy cool.
it mean " GONG Xi FATT CHAI" in chinese. word that chinese will say the most during chinese new year, something like happy new year.
the chinese wordings mean, "wishing you a wealthy year ahead", we chinese say it when during chinese new year. its a new year greeting. so rather than having chopsticks , they replaced it with the straws.quite a clever thought!
Exactly!
Two straws on a chopstick rest, placed as if they were chopsticks for your meal, but obviously for the Pepsi about to be served on this Special Chinese Occasion...
Very smart!
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