Just this morning I had a post from Titus Upputuru on the Brief Blog about how copy ads were dying a painful death! It was absolute delight to see these posters done at Watermelon, Bangalore in my Inbox this evening. I think these posters do a brilliant job of communicating the true message of the event by a Group of Musicians...they say you can feel the magic of words when they are written from the heart, these posters have that feeling. Superb stuff guys. Thanks for keeping the written word alive!
Credits: Agency: Watermelon Advertising, Bangalore >> Creative Director: Sampat Kumar >> Art Director: Jayanarayanan >> Copy Writer: Sampat Kumar
7 comments:
Ironical is not a word!
well written copy
Word seems to be spreading already!
ironical is not a word. and these are not ads. immature and painfully written. the written word died because it turned punny. these are the hymns at the funeral.
well, advertising is a subjective art...while you may think these ads don't have great copy, it might be the best ones in the world. subjective, very subjective!
true cipher true.
i am sure there are beings who think utter crap can be beautiful too. unfortunately, advertising should not be subjective - a work of art should be.
advertising has a very, very clear objective. and if anyone reacts indifferently or makes you say 'subjective, very subjective' it is a sheer waste of someone else's money. of course the arty ones work too. the arty ones, yes?
this is utter crap.
It's ironical that this campaign is written in broken English. And been-there-done-that copy.
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