Monday, October 16, 2006

Torch the Shadows - Osram!




Two different campaigns that use shadows and that too on the same day!! Interesting. This campaign is to promote what Osram describes as the most powerful torch on the planet. But if there's still a torch campaign that's stuck in my head, it's got to be this one for INOVA that won a Cannes Bronze Lion this year!
Product: Power Dragon Torch (flashlight) >> Title: Shadow Puppets >> Agency: Springer & Jacoby Hamburg >> Country: Germany >> Creatives: (Creative Director) Timm & Bettina (Creative Director) Tobi & Knobi (Creative Director) Myles Lord (Creative) Andreas Balog (Creative)

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