A new technique attempt by Ogilvy, Stockholm in Sweden for 4 news, a TV News Station. I think the technique used here is called Photo-Mosaics. Has this technique been used very widely already?? I can't seem to think of any great work or campaigns using the technique. Can any of you recollect anything similar that was great??
Friday, November 17, 2006
4 News Photo-Mosiac Campaign!
A new technique attempt by Ogilvy, Stockholm in Sweden for 4 news, a TV News Station. I think the technique used here is called Photo-Mosaics. Has this technique been used very widely already?? I can't seem to think of any great work or campaigns using the technique. Can any of you recollect anything similar that was great??
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Nokia! Haven't you seen those Nokia posters with a bearded guy's face made with photo mosaic. I have seen photo mosaic used here and there, altho I don't remember brands off hand that did it.
And congratulations on the blog's anniversary!
Nokia did this for their N-Series mobile range...nontheless good art direction...
In Belgium it was done for local paper Het Nieuwsblad, a local paper. The posters consisted of pictures people could send. Don't know the agency that did it.
http://mozaiek.nieuwsblad.be/11b-checkposter.aspx?beeld=_boonen.jpg
This technique is so over-used, but the original style is by an artist named Chuck Close. Look him up.
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