Just when I'd thouught I hhad seenn it all, here it is...a newspaper that is sold by the homeless and helps people on the streets with career opportunities. Very neat and very cool. I like this campaign by Publicis in Zurich, Switzerland. via
Tuesday, November 14, 2006
Surprise Street Newspaper!!
Just when I'd thouught I hhad seenn it all, here it is...a newspaper that is sold by the homeless and helps people on the streets with career opportunities. Very neat and very cool. I like this campaign by Publicis in Zurich, Switzerland. via
One Condom!
A campaign that features some mind-blowing Art Direction and a really different idea for a brand of condoms called One. I does look like the headline that reads 'Maximum Anti-germs' lost a little of its actual identity during translation but I guess the idea still remains as brilliant. Great work again from South East Asia.
Agency: SC Matchbox, Bangkok, Thailand >> Creative Director: Pansoon Sukontapatipark >> Art director: Paroon Suthaveepramochanon >> Copywriter: Thanannop Poonkhlai
Rodasol Rodent Killer - No Mercy!
A new campaign for Rodasol, the Rodent Killer by Carillo Pastore Euro RSCG in Brazil. The headline reads 'NO MERCY'. To see another Rodasol Campaign, go here.
Pancrom - Industria Grafica!
A campaign for Pancrom - A digital studio in Brazil that deals with Pre-press, Printing, Re-touching, Color Correction, Finishing, Color Correction, etc. It would be great if somebody could translate the headline here. For more details go here!
Saturday, November 11, 2006
Ambi Pur Car - Singapore Motorshow!
On 10 November 2006, Singapore witnessed the retutn of the biennial Singapore Motorshow that showcased hundreds of dazzling new models and concept cars on display. But for those of you who cannot own the stunning Lamborghini Gallardo or the heart-stirring Aston Martin Rapide, don’t worry, just drop by the Ambi Pur booth and discover how the Ambi Pur range of car fresheners can make you delight in your car again.
Developed from real perfume essence and delicately blended by master perfumer Christina Sala and her team, Ambi Pur car fresheners create the perfect sensory experience for your car.To attract visitors to the Ambi Pur booth, a captivating advertising and promotional campaign has been created by Grey Global Group Singapore.
Friday, November 10, 2006
White Glo Smiles!
No matter what's wrong, there's always a reason to smile about! A cute campaign for White Glo Toothpaste from Singapore...I think the art is quite interesting too.
Product: White Glo Whitening Toothpaste >> Title: Fishing, Bowling, Exercising >> Agency: BBDO Singapore >> Country: Singapore >> Creatives: Farrokh Madon (Executive Creative Director), Francis Wee (Executive Creative Director), Sin Eng Lee (Art Director), Joseph Cheong (Copywriter) >> Other Credits: Photographer: Jeremy Wong (Calibre) >> Retoucher: Ricky (Magic Cube) >> Client Credit: Tan Sioe Lan
Sony Walkman!
Agency: Lowe, Bangkok, Thailand >> Creative Director: Supon Khaothong, Kittinan Sawasdee >> Art Director: Peerapat Peeraman, Porakit Tanwattana >> Copywriter: Wesley Hsu >> Photographer: Suriya Sueb-uan >> Image Composer: Illusion
Thursday, November 09, 2006
Greenpeace Deja Vu?
This campaign for Greenpeace by Saatchi and Saatchi, China is surprisingly similar to another campaign done by Ogilvy & Mather, Thailand. The campaign by Ogilvy was extremely popular and won a lot of awards last year. You can see that campaign here!
Hot Wheels Bumper Stickers!
A really lovely set of Bumper Stickers that were designed by Ogilvy & Mather, Mumbai for Hot Wheels. The stickers were given away free to parents when they purchased a Hot Wheels Toy Car for their kids.
Agency: Ogilvy & Mather, Mumbai, India >> Creative Director: Sumanto Chattopadhyay >>> Art director: Heeral Desai, Tehrin Shaikh >> Copywriter: Sukesh Kumar Nayak >>
Smirnoff Apple Twist!
A really cool campaign for Smirnoff Apple Twist by JWT, Mumbai. I like the way the apple has been used in its bold new avatar!
Brand / Product Advertised: Smirnoff Green Apple Twist - Newton / Cupid / Adam & Eve >> Advert title: Old Story New Twist >> Agency name: JWT, Mumbai >> Creative Director: Senthil Kumar, Debojyoti Purkayastha >> Art Director: Debojyoti Purkayastha, Hital Pandya >> Copywriter: Senthil Kumar, Arkadyuti Basu >> Photographer: Vishesh Verma >> Retoucher: Deepak Jhadav
Dasa Bookstore, Thailand!
Agency : Publicis, Thailand >> Client : Dasa Bookcafe >> Creative Director : Kitti Chaiyaporn / Sahaath Limlucksana >> Art Director : Somboon Charukijphaisarn >> Copywriter : Somboon Charukijphaisarn
Rin - Back to Life!
Thanks to Debu Purkayastha for sending in this ad for RIN Advanced Washing Powder by JWT, Mumbai. The headline reads 'Bring old whites back to life.'
Brand/product advertised: UNILEVER - RIN detergent >> Advert title: Old Whites Back to Life >> Agency name: JWT, Mumbai >> Creative Director: Senthil Kumar, Debojyoti Purkayastha >> Art Director: Debojyoti Purkayastha >> Copywriter: Senthil Kumar >> Photographer: Gemini Studio >> Retoucher: Debojyoti Purkayastha
Relpipe - Extra Iron!
Thanks to Vihar Patkar for sending in this new campaign from Saatchi & Saatchi, Mumbai for Relpipe. I think the core idea of this campaign is to suggest plastic pipes as an alternative to ones made from Iron. To see the older Relpipe Campaigns, go here and here
Credits: Brand / Product advertised: relpipe pp-r plumbing pipes >> Advert Title(s): fish, tap, shower >> Agency name, city, country: Saatchi & Saatchi, Mumbai, India >> Agency Website: www.saatchi.com >> Creative director: suhas parab >> Art director: Vihar Patkar >> Copywriter: Ritabrata Saha >> Photographer, Illustrator: Kishor Sali, Vinayak Kurade
Big Bazaar - Surprisingly Inexpensive!
Real life people, real life situations and really inexpensive stuff that almost anybody can buy...the theme behind this campign by Mudra DDB Communications is quite simple and straight forward. The only place where it may falter is the fact that most of us are tired of being ourselves and we'd rather dream away and be somebody or something else (which is why we have great models and celebs who make products aspirational). Any of you think these ads don't work?
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