All the four above won Epica Medals 2005 for outstanding packaging this year. I particularly like the stunning colours and cool designs on the kids shampoos. Is there anything specific that strikes your mind from these?
Leo Burnett, Romania is the advertising agency behind this print campign for Eukanuba Dog Food. This campaign won an Epica this year. The underlying idea being that the dog food is so good, every animal would want to be a dog. Interesting!
It does not always have to be an ad, a huge billboard, an online banner or a television commercial. It could be just about anything as long as you know how to use it to deliver the right kind of message. Like this piece of corporate stationary for a divorce lawyer. I kept smiling for such a long time after I looked at this piece. Great work.
Amazingly Simple. I really really love this ad for Western Union by Saatchi & Saatchi, Beirut. It says so much without any problem at all. Lovely!
Lowe, Delhi is the advertising agency behind this effort that makes an attempt to put some sense inot the heads of most love-struck couples in India.
What an amazing idea to communicate the work of Jaipur foot. This NGO from India helps people with problems at their limbs. Jaipur foot is the world's largest prosthesis provider, with more than 16,000 prosthetic fittings per year. Can somebody throw more light on which agency came up with this piece of guerilla brilliance? (Via)
This is a new campaign from Amnesty International UK, Protect the Human, made in teleshop style. The message is that the arms trade is out of control. There are 639 million small arms and light weapons in the world today. That's one for every ten people. Without strict control, weapons will continue to fuel conflict, state repression, crime and domestic abuse. The campaign was created by Mother, London.
Ogilvy & Mather, Frankfurt is the agency behind this very different campaign for Oroverde, A German Organisation that is trying to help save the rainforests. The message here is that "If we continue destroying the rainforest a new war will start. That's the only way animals can survive." (Via)
FCB Ulka is the agency behind this idea for the Society for Child Development. Every coin dropped on the balance raised the plate thereby helping the person realise their effort in raising child literacy.
Found this campaign in the Epica 2005 Archives. It's one of those campaigns that shocks you with its facts. Made me think a lot about all the food and water wastage around us each day. Powerful I must say! 
This campaign for Fischer America by Macacolandia was one I really liked for its great execution. Log onto the site to see more stunning work done by Macacolandia, a Brazilian agency that's into illustrations and story boards. I'm extremely curious to know what this campaign really means. Can anybody help and do the needful?
This one-off ad for an Italian Food Festival at the Senso Restaurant picked up truck loads of awards across the planet a few years ago. It still is one of the classic ads done by an Indian Agency I fondly recollect. Amazing Idea and some equally brilliant photography and art direction to match. Sooperb Ad!
This piece of communication for a Funeral Services Home left me chuckling but I don't know what to make of it entirely. Anybody got a point to make? :)
This Ambient Media Idea by McCann Erickson, Mumbai featured Television Sets cut and placed around windows in local trains depicting the fact that NDTV brought naked reality to life. The team behind the idea included Prasoon Joshi, Kapil Tammal, Manish Bhatt, P.K. Anil Kumar and Raghu Bhatt. Nice way to combine a message and adapt it brilliantly to the medium. 
This absolutely brilliant piece of Guerilla Communication was done by McCann Erickson in SL and was inspired by the thirsty crow story. Every coin dropped into this box increased the amount of water dispensed by it. Great thought for the Tsunami Fund sponsored by Western Union Money Transfer, Sri Lanka.
