



Last week I posted the SBI Credit Cards Outdoor Campaign. Here's the print version. Equally nice and as brilliant. Really memorable stuff by Mudra.
communication from across the planet!
Croix, an ad student from the Miami Ad School, Europe sent in this ad for Tivo aimed at American audiences. According to Croix "I don't know if everyone will get it, but I think there'll be a few that can figure it out." I didn't get it! Is it about cutting the BS: bull shit?? Somebody explain! The credits for the ad are: Croix Gagnon & Siavosh Zabeti

Amazingly Spectacular! Two words that clearly describe the beauty of this campaign for Hand-an. A brand of hand made jewellery. I initally did feel it was slightly racial and I'm sure most of you might have too! Probably one of the frames could have been done in the other way...a dark woman with white jewellery. 

This campaign for ICARE - An organisation that educates and supports eye donation was done by Contract Advertising, Delhi. VIA: adsoftheworld
I honestly believe that a few debates are eternal and will go on... The fact that parallel thinking exists is something eveybody in the industry needs to accept. Look at these 2 ideas, one from the U.K. and one from Mumbai, India. Now they are similar cos both of them use a rubber stamp but I guess it ends there...
A few months ago, we used cracked walls in the city to promote Karate Classes at a Fitness Club. There were visitors screaming their heads off saying it was done before...the point being cracked walls as a medium have been used for headache tablets, earthquake relief, and lots of other products. That clearly does not mean they cant be used again as long as the message is new and so is the product category!



A campaign for Ariel Washing Powder. I find this campaign boring. And you can like think of a thousand of these and its not the first time you've seen them! VIA
The US based One Show has disqualified an entry for ‘Sanctuary’ magazine, created by McCann-Erickson, Mumbai. The reason the One Club officials cite for the disqualification is that the idea was similar to one used for the Matheran Bachao Samiti, created by Uday Parkar and Veynz Nayre in 1998 while they were with Everest Brand Solutions (then Everest Advertising). For further info: click here

Interesting Guerilla idea for a optical solutions company (i think). The headline reads "Extends your vision with panoramic lenses". VIA



I see a huge rise in the number of campaigns for Music Chanels, Radio Stations, Cinema Theatres, DVD/VCD/CD Lending Libraries, Book Stores, etc. A clear indication that the entertainment age is up and alive! Here's another campaign by Graffitti BBDO for a Radio Station called Magic FM. via: ihaveanidea.org