Tuesday, June 20, 2006
India at Cannes 2006!
A record 58 shortlists across the six categories:
- 24 in Press
- 23 in Outdoor
- 6 in Media,
- 3 in Direct
- 1 in Promo
- 1 in Radio.
In Press:
JWT India - 6 entries shortlisted
O&M India - 6 entries shortlisted
McCann Erickson - 3 entries shortlisted
Ambience Publicis - 3 entries shortlisted
Grey Worldwide - 3 entries shortlisted
Leo Burnett India - 2 entries shortlisted
Contract - 1 entry shortlisted
In Outdoor:
McCann - 7 entries shortlisted
O&M - 4 entries shortlisted
Mudra - 2 entries shortlisted
Rediffusion DYR - 2 entries shortlisted
Contract - 2 entries shortlisted
Vyas Giannetti Creative - 1 entry shortlisted
Ambience D'Arcy - 1 entry shortlisted
Lowe - 1 entries shortlisted
Leo Burnett - 1 entry shortlisted
Adfactors - 1 entry shortlisted
Everest - 1 entry shortlisted
In Media:
Madison - 3 entries shortlisted for P&G, Cadbury and Marico
MindShare - 1 entry shortlisted
Mudra - 1 entry shortlisted
Burnett - 1 entry shortlisted
In Direct Marketing:
Rediff - 2 entries shortlisted
iContract - 1 entry shortlisted
In Promo:
JWT - 1 entry shortlisted
In Radio:
Rediffusion - 1 entry shortlisted
Monday, June 19, 2006
Sunday, June 18, 2006
A bird in hand is worth 2 in bush!
A lot of rubbish takes the name of advertising these days! What exactly is DIESEL trying to tell us here?Saturday, June 17, 2006
It could only be Heineken!





WOW! Bates in Singapore really knows how to give a bottle of beer so much attitude that it almost puts every other superstar to shame! This is probably one of the coolest campaigns when it comes to selling a bottle of beer...Considering brands like kingfisher, fosters, carlsberg, budweiser, coors, miller light, busch, guinness, corona andso many others...which one do you think makes the coolest ads? any favourites?
mtvtvmmtvvtmmvttvmtvmvtmttvvtmmvttvm!!


Why is Marilyn Manson walking with a swan between his legs? Why is Micheal Jackson feeding a deer?? These 'mtv - made in romania' ads puzzle me! Can you explain them? via
Friday, June 16, 2006
Fitness One Corporate Campaign




Today, my agency 'be positive 24' completed 6 months. Looking back it's been a great ride. On this happy day, I felt like posting our first campaign we shot in late December 2005 even before we had an office of our own!This campaign was targetted at encouraging the corporate community to work out. The models in this campaign were sourced from various avenues: ballet dancers, circus artists, aerobics instructors, salsa trainers and several other cool people...twas a whole lotta fun!
Nityam Churan Bucket Campaign



This campaign for Nityam Churan was sent to me last week. I really like the idea behind it but the 2 aspects I'd liked to have seen are better photoshop work and improved levels of art-direction. I also think the campaign can look so much better if the frames are further dramatised (more ridiculous situations, may be)!
A passing idea was what if one used famous people instead of regular ones (filmstars, politicians, sportsmen, etc...). Would that make it funnier or would they take away from the concept? Well, maybe someone else has a better opinion to make this campaign a great one...
The Monroe Fart Power!
I like this ad for Science World than the one I posted a few days ago! I remember one of these ads picking up a Cannes Lion too!Freaky Gollum in NZ
Wednesday, June 14, 2006
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