Saturday, July 22, 2006
Harmony Returns!
Another campaign for Harmony, the magazine for Senior Citizens. This print campaign tries to promote their website, www.harmonyindia.org. You can see their previous print campaign here!
Veja Type II
Veja, the magazine from Brazil is back with it's latest typo campaign. Their last campaign was a roaring success across the advertising world winning loads of metal in several ad fests. Now, this campaign for me is a bit of a let down though it still is great work.
The expectations after their previous campaign were so high that even the best of work was in danger of being slotted as average. i might be biased, I'd love to know your opinion on this one!
Candy Land!!
I don't really know if Ogilvy & Mather, Singapore shot this campaign for Perfetti or if this was done on photoshop but it's an idea that comes like a wave of fresh air. To be honest, I did think of Sony Bravia for a second but then, that's just natural. This campaign also won at the Asia Pacific Ad Fest. Great work and if this was really shot, then I'm sure it must have been an experience like no other! VIA
Henko Tricks!
A campaign for Henko Stain Champion by Mudra, Communications. This is quite a tricky one. The instance you bring these ads to your eye, the mountain and the trees vanish but take them a little away from your eye and you see them again. The same might work if you half close your eyes but then, does today's consumer have enough time to do all that?
Flying Belt by Seiko.
An ad for SEIKO by GMASCO Communications, Dubai. The copy reads 'Now also available at Dubai Duty Free'. VIA
help!!
This was a campaign done for Lynx Deodorant a few years ago. If anybody knows the name of the Blue and Pink instrument in the girl's hand in the Brazil frame, it would help me in a campaign we're trying to do. If anybody does, please help by leaving a comment. I wish there was somebody who could. Thanks for the help. Cheers!
Thursday, July 20, 2006
Spectacular Harmony from Mudra DDB
Superb! I really think the copy and emotions captured in the words of this campaign for Harmony, a magazine for senior citizens above 55 is spectacular. It reminds of the Indian Express by Freddy Birdy & Naved Akthar ages ago. Not a surprising fact that both are from Mudra. This one is sure to pull a chord or leave a lump in your throat...splendid work, the writer must be a genius. If you know the credits, please help.
Kids For Sale!
Wednesday, July 19, 2006
A high-rise Shark!
To promote its Shark Week, airing July 30 - August 4, Discovery Channel has hung a 446 foot long inflatable shark atop its Silver Spring, MD building. They're calling it the biggest Shark Week stunt ever. To accompany the inflatable shark, street teams with pun-filled names like Bight University Chewleaders, will roam the streets of New York. VIA
Blogcked!
I know that most visitors from across India must be dissapointed with the fact that blogspot.com has been blocked due to security reasons after the 7/11 blasts in trains across Mumbai. I share the same dissapointment too. Recent reports suggest that this is only a temporary move and all blogs shall be restored soon. For those of you in other countries, the updates will continue and I hope you enjoy this site as you always did. Thanks for the support and to all my friends from India, thank you for your patience!
Monday, July 17, 2006
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