


Just when I'd thouught I hhad seenn it all, here it is...a newspaper that is sold by the homeless and helps people on the streets with career opportunities. Very neat and very cool. I like this campaign by Publicis in Zurich, Switzerland. viacommunication from across the planet!



Just when I'd thouught I hhad seenn it all, here it is...a newspaper that is sold by the homeless and helps people on the streets with career opportunities. Very neat and very cool. I like this campaign by Publicis in Zurich, Switzerland. via
A campaign that features some mind-blowing Art Direction and a really different idea for a brand of condoms called One. I does look like the headline that reads 'Maximum Anti-germs' lost a little of its actual identity during translation but I guess the idea still remains as brilliant. Great work again from South East Asia.
A new campaign for Rodasol, the Rodent Killer by Carillo Pastore Euro RSCG in Brazil. The headline reads 'NO MERCY'. To see another Rodasol Campaign, go here.

A campaign for Pancrom - A digital studio in Brazil that deals with Pre-press, Printing, Re-touching, Color Correction, Finishing, Color Correction, etc. It would be great if somebody could translate the headline here. For more details go here!




Agency: Lowe, Bangkok, Thailand >> Creative Director: Supon Khaothong, Kittinan Sawasdee >> Art Director: Peerapat Peeraman, Porakit Tanwattana >> Copywriter: Wesley Hsu >> Photographer: Suriya Sueb-uan >> Image Composer: Illusion


This campaign for Greenpeace by Saatchi and Saatchi, China is surprisingly similar to another campaign done by Ogilvy & Mather, Thailand. The campaign by Ogilvy was extremely popular and won a lot of awards last year. You can see that campaign here!
A really lovely set of Bumper Stickers that were designed by Ogilvy & Mather, Mumbai for Hot Wheels. The stickers were given away free to parents when they purchased a Hot Wheels Toy Car for their kids.Agency: Ogilvy & Mather, Mumbai, India >> Creative Director: Sumanto Chattopadhyay >>> Art director: Heeral Desai, Tehrin Shaikh >> Copywriter: Sukesh Kumar Nayak >>


A really cool campaign for Smirnoff Apple Twist by JWT, Mumbai. I like the way the apple has been used in its bold new avatar!
Thanks to Debu Purkayastha for sending in this ad for RIN Advanced Washing Powder by JWT, Mumbai. The headline reads 'Bring old whites back to life.'

Thanks to Vihar Patkar for sending in this new campaign from Saatchi & Saatchi, Mumbai for Relpipe. I think the core idea of this campaign is to suggest plastic pipes as an alternative to ones made from Iron. To see the older Relpipe Campaigns, go here and here

Real life people, real life situations and really inexpensive stuff that almost anybody can buy...the theme behind this campign by Mudra DDB Communications is quite simple and straight forward. The only place where it may falter is the fact that most of us are tired of being ourselves and we'd rather dream away and be somebody or something else (which is why we have great models and celebs who make products aspirational). Any of you think these ads don't work?