Wednesday, December 06, 2006

The Premature Xmas Card!

Absolutely brilliant, stunningly refreshing, very very cool and simply unforgettable. Every year, the premature baby unit at Edith Cavell hospital sends cards to the other departments as well as to ex-patients. This year, they sent this card in mid-October. When you open it you see the message: It's a little premature, but Happy Christmas. This Christmas Card created McCann Erickson, Belgium for Edith Cavell Hospital is the finest idea I have seen lately. I love this!! via

Maharashtra Tourism by Mudra Communications!

An ad for Maharashtra Tourism by Mudra Communications. I can't seem to find the other ads from the campaign. If you can, send em in. Thanks! via

The Immigration Lawyer!



A campaign for a South African Born Indian immigration lawyer in Dallas, Texas. The agency here is The Richards Group, Dallas.

The Excelsior Theatre!




Agency: The Flea Communications, Mumbai >> Sachin Bavkar (Art Director) >> Sunil Shibad (Copywriter)

The House of Costumes!



A new campaign from McCann Erickson, Singapore for a costume rental studio called Housz of Costumez. The ads are titled 'Nun', 'Osama' and 'Elton John'. I did not get the idea instantly but did after a little thought. What's your opinion here?
Credits: Ng Tian It (Executive Creative Director) >> (Creative Director) Teng Run run (Art Director) >> Gayle Lim (Copywriter) >> Other Credits: Photographer- Teo >> DI Artist- Kin

Affordable AC's by Godrej

A print ad to showcase the range of affordable Air Conditioners from Godrej. The agency here is JWT, Mumbai. Agency: JWT India >> Credits: Senthil Kumar, Sandeep Bomble & Samrat Rane.

Air India Expres by Mudra!

A new guerilla idea to promote air travel on Air India by Mudra Communications. To take the message of how cheap/inexpensive air travel has actually become, Interstate buses were plastered with posters of Aeroplane Windows. The actiivity was aimed at people across bus stops, bus terminals, motorists and crawling traffic in cities!

Asel Art Supplies!



A campaign for an Art Supplies Store Called Asel. The agency here is the The Richards Group in Dallas.

Murder By The Book!



Kiran Koshy, an Art Director from The Richards Group in Dallas sent in this campaign for a bookstore called 'Murder By The Book' in Houston, Texas. The store specialises in mystery books and the idea here is in absolute sync to draw the attention of any reader who is interested in mystery books. Nice stuff here!

Tuesday, December 05, 2006

Oil Of Olay!

I quite like this ad for Oil of Olay by Saatchi & Saatchi, Germany >> via: goodness!

The Red Cross by DiMassimo Carr Associates!


A campaign for the American Red Cross by DiMassimo Carr Brand Associates. I've seen a similar campaign in Bangalore, India to encourage people to donate blood. The idea there was to remove specific letters/alphabets.

Instinet by DiMassimo Carr Associates!



Another Typography & Image related campaign for Instinet that provides financial trading solutions. The agency here is DiMassimo Carr Brand Associates.

The Plaza Hotel by DiMassimo Carr Associates!



Prison Break in Lisbon!




Thanks to Hugo Tornelo from Torke Stunt in Lisbon Portugal for sharing this multi-phased advertising campaign to launch the TV series Prison Break on the Portuguese FOX Channel.
The campaign involved a press kit containing a hidden spoon and a prison blueprint was sent to the press relating to a prison escapade, a team of 7 people (5 prisoners and 2 policemen) walked throughout the city of Lisbon distributing flyers containing info about the series, several stoppers were placed indoors, such as TV CABO shops and in urban furniture and Several posters were strategically in various city areas.
Brand/product advertised: FOX Channel >> Advert title: Prison Break >> Agency: Torke Stunt >> Agency website: www.torke.pt >> Creative Director: André Rabanea >> Art director: João Pereira >> Copywriter: Gustavo Blanco

The Punk Bike Race!


Brandon Knowlden, a Junior Art Director from Blattner Brunner, Pittsburgh sent in this poster they created for The Punk Bike. A 11 stage mountain bike race with no rules! The headline reads 'December 3rd 2006, Dorseyville Firehall, 11 AM. Won't cost you anything. As long as you win.

Egg Tart with Pork Floss!


Thanks to Elliot Townson from Jaab/Concept Alliance Asia from Singapore for sending in this ad for an Egg Tart with Pork Floss snack that's going to be launched soon.
Client: Fragrance Foodstuff >> Product: Egg Tart with Pork Floss >> Agency: Jaab/Concept Alliance Asia, Singapore >> Creative Director: Elliot Townson >> Art Directors: Ronn Yeo, Jadie Kwong >> Copywriter: Elliot Townson >> Photographer: Tan Teck Hiang

Microsoft Anti-Piracy Campaign!



Rodrigo Lemes, an Art Director from Anima Comunicação in Maringá - Paraná, Brazil has sent in this campaign that was done in association with Microsoft urging people to fight software piracy. Nice play of typography here.

Monday, December 04, 2006

F.A.A.D.A Campaign


Thanks to Aleix Bou i López from Contrapunto, BBDO. A Spanish foundation created in defence of the animals, wanted to promote adoption and to find sponsors for their annual summit. They needed pictures of people with their mascots. So they sent an email to some friends and colleagues asking for them and suddenly the campaign became a viral. They received hundreds of pictures from all around the country. Sadly, they had to break them!

Translation:
Lots of people break relationships too easily. Every day thousands of animals are abandoned and sacrificed. Sponsor it for only 6 € per day or adopt it. It needs you.

Agency: Contrapunto Barcelona >> Client: F.A.A.D.A Fundación >> Creative directors: Tomás Oliva / Manuel Padilla >> Copywriters: Emma Piquer / Aleix Bou >> Art directors: Deny Zatariano / David García

Milenio Diario!





A really humorous print and outdoor campaign for a newsdaily from Mexico. The headline below translates to "Such a complex world needs a good explanation." I really like the ad with Arnie in it!
Agency: Olabuenaga Chemistri, Mexico >> Executive Creative Director: Ana Olabuenaga, Jorge Cuchí >> Creative Director: Pablo Ferrari >> Art Director: Héctor Colin, Iliana Solís, Gert Kiebooms >> Copywriter: Miguel Rocha, Pablo Ferrari >> Illustrator, Photographer or other additional credits: Stock, Héctor Colín >> via

Saturday, December 02, 2006

The Hi-Style Fashion Campaign!



A new print and outdoor campaign for Hi-Style, a fashion store in Chennai, India.

Frank Dandy Superwear!



Brand: Frank Dandy Superwear >> Agency: SCP Creators >> Art Director: Tommy Östberg Copywriter: Eva Östberg >> Assistant Art Director: Oscar Plasidius >> Photographer: Marcel Pabst