Friday, May 04, 2007
Sustagen Kids!



Sustagen Kids is a health supplement enriched with vitamins and minerals and is aimed at kids from 4 to 10 years old. The campaign consists of 3 ads aimed at showing that parents should care for their kids now and not later.
Advertising Agency: F/Nazca Saatchi & Saatchi >> Agency Location: São Paulo, Brazil >> Copywriter: Eduardo Lima >> Art Directors: Luciano Lincoln, Guilherme Taccetti >> Creative Directors: Fábio Fernandes, Eduardo Lima >> Photographer: Zarella Neto >> Art buyers: Cristiano Godoy, Edna Bombini >> Producers: José Roberto Jekl and Armando Ferreira >> Published: March 2007
National Parks Conservation Association!
Akatu!
The Ford Fusion Virals!

Last month, there was a blog post on an exciting new viral created for a mystery car. The campaign for the same is now on you tube and are available on the links below. A really cool campaign for the Ford Fusion. Check out this effort from the team at JWT, Chennai. Nice work, indeed!
NOTE: Each video was user generated with footage from different cameras, hidden phone cameras, hidden security cameras and hidden handycams.
Credits: Agency: JWT, Chennai >> Creative Team: Mark Manuel, Dananjay Anandan, Zena Dsilva, P.K. Prasad & Charles Kollanoor >> Creative Director: Senthil Kumar >> Producer: Raghu - Fable Factory
Wednesday, May 02, 2007
Tuesday, May 01, 2007
World Press Freedom Day!


Sanjeev Saikia made this campaign for the World Press Freedom Day. You could visit the website at http://www.worldpressfreedomday.org/ to discover more.
Credits: Copy and concept: Sanjeev Saikia >> Art and photography: Puran Choudhary
Monday, April 30, 2007
Grey Global Group - Eye On Asia!







Grey Global Group has just completed its second in-dept Eye On Asia study on consumer insights and trends across the region. Along with it is a brand new ad campaign, created by Grey's Regional Executive Creative Director, Todd McCracken and his team of honchos. Here are the ads, each artfully crafted and bringing a stimulating consumer insight to life. Thanks to Justin Lim from Grey, Singapore for sending in this campaign. USDA - Self Defense for Women!


Client: USDA - Self Defense for Women >> Contact: Gilbert Claes >> Advertising Agency: Duval Guillaume >> Agency Location: Brussels >> Account Manager: Isabel Peeters >> Creative Director: Katrien Bottez, Peter Ampe >> Copywriter: Wilfrid Morin, Virginie Lepère >> Art Director: Fred Van Hoof >> Illustrator: Fred Van Hoof >> Media Vehicles: Posters, dailies Sunday, April 29, 2007
Aulin - Against Pain!
Advertising Agency: Leo Burnett & Target >> Agency Location: Bucharest, Romania >> Creative Director: Carmen Tiderle >> Art Director: Alex Icodin >> Copywriter: Irina Burlan >> Illustrator: Roman Tolici >> Published: March 2007 >> Agency Website: www.leoburnett.ro/Poweron - Sends Mosquitoes to heaven!



Advertising Agency: Rediffusion DY&R >> Agency Location: Delhi, India >> Creative Directors: Partho Sengupta, Varun Mehta, Vikash Chemjong >> Copywriter: Vikash Chemjong >> Art Director: Shakoon Khosla >> Illustrator: Vinayak >> Published: October 2007 >> Agency Website: www.rediffusiondyr.com/
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