Tuesday, May 16, 2006

Manorama Corporate Campaign



A corporate campaign for Malayalam Manorama that was done by TBWA, Cochin. An agency that is well known across South India for its amazing work on several brands. I do believe that long copy still works provided, it is written well. These ads kept me interested in knowing more about the brand...

A Volvo Power Lunch!

Volvo tells Canadians how to have the perfect power lunch. Does Volvo have a single worldwde agency that handles all its advertising and communication? I wonder which one that is?

Fast by Toyota!



Thanks to Shanty (Shantesh) for sending in this campaign for Toyota that was done by him & his Art Partner, Harshad Badbe at Gmasco Communications, Dubai. I personally love the cheetah ad. Nice idea and equally good looking art direction.

TIVO!

Croix, an ad student from the Miami Ad School, Europe sent in this ad for Tivo aimed at American audiences. According to Croix "I don't know if everyone will get it, but I think there'll be a few that can figure it out." I didn't get it! Is it about cutting the BS: bull shit?? Somebody explain! The credits for the ad are: Croix Gagnon & Siavosh Zabeti

Evolution of Advertising!

It's a dog eat dog world out there! Or that's the impression this little piece from Repubik gave me! I don't subscribe to any of this but felt like sharing it with you. Republik is an agency in Toronto, Canada if I am right!

Rain Or Shine!

I really like this ad for Telefonica. I don't know the agency that did it but its got great visual appeal and gets straight to the point! VIA: Brainstorm9

Advertising is Art!



Amazingly Spectacular! Two words that clearly describe the beauty of this campaign for Hand-an. A brand of hand made jewellery. I initally did feel it was slightly racial and I'm sure most of you might have too! Probably one of the frames could have been done in the other way...a dark woman with white jewellery.
Two absolutely fabulous features of this campaign are the breath taking photography and the post production work that has gone into it. Simply Mind-Blowing!

Sunday, May 14, 2006

The Gunning Games

The use of design intelligently is kind of cool. I also like the typo and the colors. Nice poster this!

Blind Visuals!



This campaign for ICARE - An organisation that educates and supports eye donation was done by Contract Advertising, Delhi. VIA: adsoftheworld

Car-lsberg!

This one I really like! It's quite simple and very nicely done. What I don't know is the agency behind it. Anybody does??

Saturday, May 13, 2006

Advertising makes the world go around!


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I honestly believe that a few debates are eternal and will go on... The fact that parallel thinking exists is something eveybody in the industry needs to accept. Look at these 2 ideas, one from the U.K. and one from Mumbai, India. Now they are similar cos both of them use a rubber stamp but I guess it ends there...

A few months ago, we used cracked walls in the city to promote Karate Classes at a Fitness Club. There were visitors screaming their heads off saying it was done before...the point being cracked walls as a medium have been used for headache tablets, earthquake relief, and lots of other products. That clearly does not mean they cant be used again as long as the message is new and so is the product category!

Terror by Discovery

A grim reminder of how some images can never be wiped out from our lives! I think this ad won a Cannes Lion last year.

Friday, May 12, 2006

Darth Vader for Phillips!

A superb print ad for Philips Tubelights. It's kinda old but its one I sure won't forget in a long long while! Does anybody know who came up with this one??

Ariel Spots...




A campaign for Ariel Washing Powder. I find this campaign boring. And you can like think of a thousand of these and its not the first time you've seen them! VIA

McCann @ the One Show!

The US based One Show has disqualified an entry for ‘Sanctuary’ magazine, created by McCann-Erickson, Mumbai. The reason the One Club officials cite for the disqualification is that the idea was similar to one used for the Matheran Bachao Samiti, created by Uday Parkar and Veynz Nayre in 1998 while they were with Everest Brand Solutions (then Everest Advertising). For further info: click here

Titanium Mirrors!



Interesting Guerilla idea for a optical solutions company (i think). The headline reads "Extends your vision with panoramic lenses". VIA

i-flex Bangalore Posters!



2 posters we created at be positive 24 to encourage the employees at i-flex solutions, Bangalore to donate unused medicines and other medical aid. The final posters had original band-aid strips stuck on them.

Lift Karadey!

A really eye-catching hoarding for TVH, a company that specializes in forklifts! via

It's a Girl!

Thanks to Vishal Shah from Network Advertising, Mumbai for sending in this poster that they designed for the AAAI - Cannes Young Lions Contest where the brief was to design a poster against Female Foeticide. Does anybody think that this will pass the acid test??

Magic FM




I see a huge rise in the number of campaigns for Music Chanels, Radio Stations, Cinema Theatres, DVD/VCD/CD Lending Libraries, Book Stores, etc. A clear indication that the entertainment age is up and alive! Here's another campaign by Graffitti BBDO for a Radio Station called Magic FM. via: ihaveanidea.org

Thursday, May 11, 2006

The Shoe Hospital!

A cool ad for a place called The Shoe Hospital. Nice work! via:ihaveanidea.org

PETA!


A new campaign for PETA - People for Ethical Treatment of Animals. Does anybody know which agency did this campaign??

Fear the Black!

Fear the Black! Lowe's latest for Bajaj. Copywriters reading this, does something about this print ad jarr you? Do you find something disturbing? I'd love to know...Cheers! via: agencyfaqs

Lasik Eye Surgery

May be I'm under estimating the intelligence of the common man but would everybody get this one? I somehow think not everbody would get it, but then not everybody needs to, isn't it?

Heinz Turns 130!

42 - Below




This campaign for 42 Below Vodka is quite interesting. It doesn't have a great idea behind it but some very nicely written copy that makes me want to try the product once.

Knock Outs!



If there's one campaign that everybody seems to love, like and admire, it is this one for SBI Cards done by Mudra. These guys seem to have got it bang on! A simple campaign that tells the message so interestingly...keep rocking guys, thanks for this one! via: adsoftheworld

Don't Vote!


We had elections in Tamilnadu, a state where I live in and a friendly neighbourhood copywriter created this campaign to encourage people to vote. I like these...I'm sure you will too! via: paaji