I love this campaign for Rockaxis Magazine. Legends may come and Legends may go but their glory will live on...nice art and an equally cool idea make this campaign a classic combination!Friday, June 16, 2006
Rockaxis Magazine!
I love this campaign for Rockaxis Magazine. Legends may come and Legends may go but their glory will live on...nice art and an equally cool idea make this campaign a classic combination!
Wednesday, June 14, 2006
Jontex from Brazil
Looks like floor graphics in loos across the planet could be the next big thing in advertising! Here's a guerilla effort by McCann Erickson, Spain for Jonex (a brand of condoms from Johnson & Johnson). The headline reads “you do not know when it can be necessary”. This is really interesting!
Eye Cat-ching!
Everyone knows how much cats hate water, a perfect reason why thry are a part of this cool ad for a swimming school. Nice work. If you know the agency, please comment!Black Sperm!
Can anybody from China tell me what this ad is for and what the idea behind it is? The black seeds seem to represent sperms! I think it could be an aphrodisiac or something of that sort.
Cool By Heineken
It did not strike me immediately but a closer look made it clear. All said and done, I like the ads in the Heineken Campaign (the one where the shape of the beer glass is formed through other objects) to this one though this one is nice too!
Football from Amnesty International
Copy: In this beautiful game, black and white have been always together. Stop racism.The Amnesty Letterpad from Budapest!
One of the oldest activities of Amnesty International is writing letters with volunteers to prisoners and relevant authorities. Ogilvy Budapest made these special note-blocks, which illustrates in a interactive way what writing a letter could do. Save someone's life. Art Director: Dalbir Singh & Copywriter: Satbir Singh Awards: D&AD 2005 shortlist. via: houtlust
Tuesday, June 13, 2006
Campaign for the Budapest Sun Classifieds
Ads for the classified section of Budapest Sun. Ogilvy Budapest. CD: Dalbir Singh. Team: Istvan + Tamas. Thanks for sending in these Dalbir!:: Dalbir Singh Portfolio :: Ogilvy, Budapest ::
An ad for the British Council. Credits: Art: Gyorgy Varszegi/Dalbir Singh and Copy: Satbir Singh. Agency: Ogilvy Budapest. Awards: A Silver at the New York Festivals and also featured in the Communication Arts Design Annual.
Featured above is an ad for Tabasco. Art: Dalbir Singh and Copy: Satbir Singh. Agency: Ogilvy, Budapest
The above piece of work was done for the London International. It is a language school. This got a shortlist in One Show 2005. Team: Art: Dalbir Singh and Copy: Satbir Singh Agency: Ogilvy, BudapestFresh Work from Fitness One
A recent campaign we did at 'be positive 24' for a health and fitness club named Fitness One. The campaign was spread across outdoor and print media in the cities of Bangalore, Chennai and Coimbatore. The main aim of the campaign was to inform public about the benefits of working out. Monday, June 12, 2006
Football Fresco in Germany
A stunning huge fresco installation at Cologne’s train station, promoting the world cup. The fresco presents 10 football superstars exactly how millions of enthusiastic football fans around the world see them anyway - as real football gods.The +10-themed art, approximately 40 meters long and 20 meters wide, is the work of Hamburg-based illustrator Felix Reidenbach, who required, in the appropriate Biblical manner, 40 days to complete it.
This pantheon of Adidas endorsers includes Michael Ballack, David Beckham, Zinédine Zidane, Raúl, Kaka, Nakamura, Lukas Podolski, Lionel Messi, Juan Román Riquelme and Djibril Cissé.
Agency: TBWA, Germany. Via: Ad Goodness
Sleep on the beach!
I don't know who did this ad but I think it is for some kind of service that promotes life-gaurds on the beach. Can anybody explain what this ad actualy means??Oliver Can!
More Guerilla Work to promote the World Cup in Germany. Of all the work, this one looks the best!
Big Football, Poor Idea!
Of all the football world-cup communication I've seen, I think this is the weakest! What's the big deal of blowing up a football and slamming it into a building...it is probably the easiest thing to do! I prefer communication like the others where a medium has been utilised more effectively.Chair for your Bones!
Another piece where the medium has been used effectively to deliver a message. FCB, Indonesia is the agency that did this.
Blood Bath
Interesting work by BEI confluence communication, Delhi. Copywriter: Anisha Sarin, Art: Bhavesh KosambiaHunger!
The next time you feel like cribbing about what's in your lunch box, read this and you'll know how lucky we all actually are! This is truly painful!The evolution of the CANDY STICK!
Superb work by DDB Spain! Look for these very soon at the Cannes, the D&AD, the One Show, the NY Fests and every other award festival in town...Soccer World Cup 2!
Well, it looks like there are 2 Soccer World Cups happening! Welcome to the Table Soccer World Cup...Jung von Matt, a german agency has been doing some cool work to promote the smallest soccer tournament on earth. They put these paper flyers around handrails all over the city of Hamburg, mimicking a game table. Great stuff that's cost effective, eye catching and really innovative!
Saturday, June 10, 2006
Small Cat >> Big Cat
A print a for Whiskas Cat Food by TBWA. Seen lots of these actually, big cats, fat cats, cats that pee on tall buildings, cats that have shadows larger than dogs and what not! I think the category needs an upheaval in totality!Just run!
A funny campaign for a brand of fitness equipment called Wellness. It's fine if this was just brand building but I can't see the ads giving me a real reason for buying the product though I might remember the brand name!
GO Brazil GO!
Well, like I guessed...there's going to be more football than you can ever ask for! btw, do any of you think Brazil s going to win once again?? I think they almost will!
Sexy Burgers??? Ouch!
Well I have no clue if this is spec work, unapproved work, scam work or released work. Even better I have no clue who did it! So please get those reactions in. Sex and Food, i know some people who find that putting off, are you one of those?? Imagine the same ad with the headline Sexy Burgers with Extra Mayonnaise...any better?? And finally, for ages advertising has used women and their bodies as Sex Symbols...something I personally don't appreciate too much! But what I'm curious is what the women feel about this? Women out there, do you have a voice...use it!
The Diet Coke Figure Tee from Kolkatta!
I really like this tee that was created by Bates Enterprise in Kolkatta (I don't know what part of the Coke account they handle). According to one of the creatives (Diptanshu), Coke wanted a tee that would help them push branding and the team decided to do this. Clear example of a team that seems to put its heart and soul into every creative opportunity they get. Great work guys...thanks for the inspiration!
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