This campaign for Greenpeace by Saatchi and Saatchi, China is surprisingly similar to another campaign done by Ogilvy & Mather, Thailand. The campaign by Ogilvy was extremely popular and won a lot of awards last year. You can see that campaign here!
Thursday, November 09, 2006
Hot Wheels Bumper Stickers!
A really lovely set of Bumper Stickers that were designed by Ogilvy & Mather, Mumbai for Hot Wheels. The stickers were given away free to parents when they purchased a Hot Wheels Toy Car for their kids.
Agency: Ogilvy & Mather, Mumbai, India >> Creative Director: Sumanto Chattopadhyay >>> Art director: Heeral Desai, Tehrin Shaikh >> Copywriter: Sukesh Kumar Nayak >>
Smirnoff Apple Twist!
A really cool campaign for Smirnoff Apple Twist by JWT, Mumbai. I like the way the apple has been used in its bold new avatar!
Brand / Product Advertised: Smirnoff Green Apple Twist - Newton / Cupid / Adam & Eve >> Advert title: Old Story New Twist >> Agency name: JWT, Mumbai >> Creative Director: Senthil Kumar, Debojyoti Purkayastha >> Art Director: Debojyoti Purkayastha, Hital Pandya >> Copywriter: Senthil Kumar, Arkadyuti Basu >> Photographer: Vishesh Verma >> Retoucher: Deepak Jhadav
Dasa Bookstore, Thailand!
Agency : Publicis, Thailand >> Client : Dasa Bookcafe >> Creative Director : Kitti Chaiyaporn / Sahaath Limlucksana >> Art Director : Somboon Charukijphaisarn >> Copywriter : Somboon Charukijphaisarn
Rin - Back to Life!
Thanks to Debu Purkayastha for sending in this ad for RIN Advanced Washing Powder by JWT, Mumbai. The headline reads 'Bring old whites back to life.'
Brand/product advertised: UNILEVER - RIN detergent >> Advert title: Old Whites Back to Life >> Agency name: JWT, Mumbai >> Creative Director: Senthil Kumar, Debojyoti Purkayastha >> Art Director: Debojyoti Purkayastha >> Copywriter: Senthil Kumar >> Photographer: Gemini Studio >> Retoucher: Debojyoti Purkayastha
Relpipe - Extra Iron!
Thanks to Vihar Patkar for sending in this new campaign from Saatchi & Saatchi, Mumbai for Relpipe. I think the core idea of this campaign is to suggest plastic pipes as an alternative to ones made from Iron. To see the older Relpipe Campaigns, go here and here
Credits: Brand / Product advertised: relpipe pp-r plumbing pipes >> Advert Title(s): fish, tap, shower >> Agency name, city, country: Saatchi & Saatchi, Mumbai, India >> Agency Website: www.saatchi.com >> Creative director: suhas parab >> Art director: Vihar Patkar >> Copywriter: Ritabrata Saha >> Photographer, Illustrator: Kishor Sali, Vinayak Kurade
Big Bazaar - Surprisingly Inexpensive!
Real life people, real life situations and really inexpensive stuff that almost anybody can buy...the theme behind this campign by Mudra DDB Communications is quite simple and straight forward. The only place where it may falter is the fact that most of us are tired of being ourselves and we'd rather dream away and be somebody or something else (which is why we have great models and celebs who make products aspirational). Any of you think these ads don't work?
Tuesday, November 07, 2006
Lifestyles Studed Condoms!
I don't know the agency behind this really refreshing campaign for Lifestyles Studed Condoms but I sure do love the idea. After seeing a plethora of examples of broken beds, broken roofs, numerous fans, fire extinguishers, sexy women and what not, this is a welcome change. Any of you seen a similar execution for a condom brand before??
ANA Second Hand Bookstore!
Agency: Leo Burnett, Singapore >> Creative Director: Steve Straw >> Art director: Allen NgCopywriter: Cheelip >> Illustrator: Felix Wang >> Photographer: Jeremy (Calibre)
Monday, November 06, 2006
Iglo Monsters
Agency: McCann, Portugal >> Client: Unilever, Iglo >> Product: Iglo Frozen Soup >> Copywriter: António Pascoa >> Art Director: Marco Leal >> Creative Directors: Diogo Anahory, José Carlos Bomtempo >> Photo: Gonçalo D’ Almeida >> Art Buyer: Bruno Carvalho >>
Breast Cancer Babies!
INPES!
Agency: BETC euroRSCG, France >> Creative Director: Stephane Xiberras >> Art director: Benjamin Le Breton >> Copywriter: Arnaud Assouline >> Photographer: Karim Alaoui >> via
Friday, November 03, 2006
Barbecues by the Sewer!
A really interesting and cost effective idea to sell a barbecue for Vijay Sales. I don't know the agency but it looks very close to home!Does anybody know the agency and place where these were done? By the way, I've seen other ideas where sewers just put off people big time. Specially when it involves food! What's your take on this one??
No Holes - Blend-a-med!
Agency: Saatchi & Saatchi, Poland >> Client: Procter & Gamble, Poland >> Creative Director: Jason Romeyko, Max Olech, Agnieszka Niska >> Art Director: Agnieszka Niska >> Copywriter: Max Olech >> Media: Outdoor, Press >> via
Thursday, November 02, 2006
Reading For Life!
An interesting and funny camapaign by Creative Juice G1 in Bangkok, Thailand for the 'Reading For Life' campaign that was initiated by the Government Public Relations Department.
Credits: Creative Director : THIRASAK THANAPATHANAKUL, RATHARONG SRILERT >> Art Director : KAN SRIJIRAPON, LAAK ALAMSRI >> Copywriter : SYAMOL SILKUL Photographer : New Brain Productions
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