Thursday, November 09, 2006

Smirnoff Apple Twist!



A really cool campaign for Smirnoff Apple Twist by JWT, Mumbai. I like the way the apple has been used in its bold new avatar!
Brand / Product Advertised: Smirnoff Green Apple Twist - Newton / Cupid / Adam & Eve >> Advert title: Old Story New Twist >> Agency name: JWT, Mumbai >> Creative Director: Senthil Kumar, Debojyoti Purkayastha >> Art Director: Debojyoti Purkayastha, Hital Pandya >> Copywriter: Senthil Kumar, Arkadyuti Basu >> Photographer: Vishesh Verma >> Retoucher: Deepak Jhadav

Dasa Bookstore, Thailand!



A campaign for DASA Second Hand Book Store in Thailand.
Agency : Publicis, Thailand >> Client : Dasa Bookcafe >> Creative Director : Kitti Chaiyaporn / Sahaath Limlucksana >> Art Director : Somboon Charukijphaisarn >> Copywriter : Somboon Charukijphaisarn

Rin - Back to Life!

Thanks to Debu Purkayastha for sending in this ad for RIN Advanced Washing Powder by JWT, Mumbai. The headline reads 'Bring old whites back to life.'
Brand/product advertised: UNILEVER - RIN detergent >> Advert title: Old Whites Back to Life >> Agency name: JWT, Mumbai >> Creative Director: Senthil Kumar, Debojyoti Purkayastha >> Art Director: Debojyoti Purkayastha >> Copywriter: Senthil Kumar >> Photographer: Gemini Studio >> Retoucher: Debojyoti Purkayastha

Relpipe - Extra Iron!



Thanks to Vihar Patkar for sending in this new campaign from Saatchi & Saatchi, Mumbai for Relpipe. I think the core idea of this campaign is to suggest plastic pipes as an alternative to ones made from Iron. To see the older Relpipe Campaigns, go here and here
Credits: Brand / Product advertised: relpipe pp-r plumbing pipes >> Advert Title(s): fish, tap, shower >> Agency name, city, country: Saatchi & Saatchi, Mumbai, India >> Agency Website: www.saatchi.com >> Creative director: suhas parab >> Art director: Vihar Patkar >> Copywriter: Ritabrata Saha >> Photographer, Illustrator: Kishor Sali, Vinayak Kurade

Big Bazaar - Surprisingly Inexpensive!



Real life people, real life situations and really inexpensive stuff that almost anybody can buy...the theme behind this campign by Mudra DDB Communications is quite simple and straight forward. The only place where it may falter is the fact that most of us are tired of being ourselves and we'd rather dream away and be somebody or something else (which is why we have great models and celebs who make products aspirational). Any of you think these ads don't work?

Tuesday, November 07, 2006

Lifestyles Studed Condoms!



I don't know the agency behind this really refreshing campaign for Lifestyles Studed Condoms but I sure do love the idea. After seeing a plethora of examples of broken beds, broken roofs, numerous fans, fire extinguishers, sexy women and what not, this is a welcome change. Any of you seen a similar execution for a condom brand before??

ANA Second Hand Bookstore!


Agency: Leo Burnett, Singapore >> Creative Director: Steve Straw >> Art director: Allen NgCopywriter: Cheelip >> Illustrator: Felix Wang >> Photographer: Jeremy (Calibre)

Monday, November 06, 2006

Iglo Monsters

Agency: McCann, Portugal >> Client: Unilever, Iglo >> Product: Iglo Frozen Soup >> Copywriter: António Pascoa >> Art Director: Marco Leal >> Creative Directors: Diogo Anahory, José Carlos Bomtempo >> Photo: Gonçalo D’ Almeida >> Art Buyer: Bruno Carvalho >>

Breast Cancer Babies!

A refreshing new way to look at Breast Cancer in this public service print ad by LIWA Advertising in Dubai.
Agency: Liwa Advertising, Dubai >> Client: ETA ASCON STAR >> Creative Director: Suhas Rege >> Copywriter: Shantesh Row >> Art Director: Vinayak Adate

Eight Broken Legs!

A funny print ad by JWT Paris for Levallois Perret'O'Cedar Furniture Wax.

Cheesy Pizza!

Ogilvy & Mather, Korea has come up with this interesting guerilla idea to promote the really cheesy Pizza at Pizza Hut. It's quite interesting but if this was done in India, I can imagine the number of people who would be itching to pull out that piece of artificial cheese out there!

See The Big Picture!





INPES!




Agency: BETC euroRSCG, France >> Creative Director: Stephane Xiberras >> Art director: Benjamin Le Breton >> Copywriter: Arnaud Assouline >> Photographer: Karim Alaoui >> via

Friday, November 03, 2006

Barbecues by the Sewer!



A really interesting and cost effective idea to sell a barbecue for Vijay Sales. I don't know the agency but it looks very close to home!Does anybody know the agency and place where these were done? By the way, I've seen other ideas where sewers just put off people big time. Specially when it involves food! What's your take on this one??

Basic Cut by Wrangler!



A new campaign by BBDO Singapore for Wrangler Jeans. I don't really get the idea here. Is there anybody who does? The headline reads 'Basic Cut'.

Snickers at the Door!



A really cute campaign for Snickers, there's something very warm and friendly about it that makes me like it instantly. The headline reads: 'It's what you would want. Agency: TBWA/Chiat/Day - New York

No Holes - Blend-a-med!



Agency: Saatchi & Saatchi, Poland >> Client: Procter & Gamble, Poland >> Creative Director: Jason Romeyko, Max Olech, Agnieszka Niska >> Art Director: Agnieszka Niska >> Copywriter: Max Olech >> Media: Outdoor, Press >> via

Thursday, November 02, 2006

3 Plus Memory Drink!

A cute idea for a health drink of sorts that develops the memory for young kids. I don't know the agency but if you do leave a comment.

Reading For Life!



An interesting and funny camapaign by Creative Juice G1 in Bangkok, Thailand for the 'Reading For Life' campaign that was initiated by the Government Public Relations Department.
Credits: Creative Director : THIRASAK THANAPATHANAKUL, RATHARONG SRILERT >> Art Director : KAN SRIJIRAPON, LAAK ALAMSRI >> Copywriter : SYAMOL SILKUL Photographer : New Brain Productions

Foundation For Stray Dogs - Thailand!


Agency : Batey Red Cell >> Country: Thailand >> Creative Director : Piseth Kanjanapokhin, Kritiki Sukpotararm >> Art Director : Teeravit Kimsatra >> Copywriter : Kritiki Sukpotararm

Firenza Grip!

Agency: FOXP2, Cape Town >> Creative Directors: Noel Cottrell, Andrew Whitehouse, Justin Gomes >> Art Director: Andrew Whitehouse >> Copywriter: Justin Gomes >> Photographer: Clive Stewart >> via

Wednesday, November 01, 2006

ACA-M Road Crossing!

To see another print ad for ACA-M, go here

Playsafe - HEAD!



Well someone from Leo Burnett, Singapore has been trying to be really punny and the result is this campaign for Playsafe Condoms. I laughed at it but i'm not so sure everybody would do the same!

Agency: Leo Burnett, Singapore >> Creative Director: Steve Straw >> Art director: Allen Ng >> Copywriter: Cheelip >> Illustrator: Felix Wang >> Photographer: Soon Tong (Calibre) >> via