This campaign for the IAPA (Indian Association for Promotion of Adoption and Child Welfare) by Ogilvy & Mather, Mumbai is definetely its most celebrated campaign in recent times. After wining at the One Show, the campaign has also won a Silver Lion in the Press: Public Awareness Messages category at the Cannes Advertising Fest recently.
Friday, June 23, 2006
IAPA by Ogilvy & Mather
This campaign for the IAPA (Indian Association for Promotion of Adoption and Child Welfare) by Ogilvy & Mather, Mumbai is definetely its most celebrated campaign in recent times. After wining at the One Show, the campaign has also won a Silver Lion in the Press: Public Awareness Messages category at the Cannes Advertising Fest recently.
The campaign features little children printed on an acetate sheet and the pages next to them show 2 drastic ends of where the kids could be. Like on a bed at home or on the streets, studying or working on the street or working on a construction site or playing with play blocks at home, etc.
JAM from Delhi
Art Director: Mohit Tomar >> Copywriter: Nikhil Pandey >> Creative Director: Emmanuel Upputuru >> Client: Shipra Estate Private Limited
Chupa Chups Cannes Gold Lion - Outdoor
Category: Sweet Foods & Snacks >> Advertiser: CADBURY SCHWEPPES >> Product or Service: CHUPA CHUPS >> Entrant Company, City: GEORGE PATTERSON Y&R, Melbourne >> Advertising Agency, City: GEORGE PATTERSON Y&R, Melbourne >> Creative Director: Tony Greenwood >> Copywriter: Julian Schreiber >> Art Director: Peter Hibberd
Thursday, June 22, 2006
Outdoor Grandprix @ Cannes '06
This campaign for Tate Britain was the Grand Prix winner at Cannes '06. One look at the other winners and you'll probably realise the loads of other work that could have won! I think it is mostly about sensibilities. If an international jury from across the world chose this then may be there is something that many of us wouldn't understand. Atleast I didn't get this campaign! Can anybody explain??
Category: Corporate Image >> Title: HUNGOVER >> Advertiser: TATE BRITAIN >> Product or Service: MUSEUM >> Advertising Agency: FALLON LONDON >> Country: UNITED KINGDOM >> Creative Director: Richard Flintham >> Copywriter: Juan Cabral >> Art Director: Juan Cabral >> Typographer: Ginny Carrel >>
Wednesday, June 21, 2006
MADD Names in Minneapolis!
A very carefully thought out campaign by Clarity Coverdale Fury in Minneapolis for MADD (Mothers Against Drunken Driving). Look at the painstaking detail that each incident has been expressed in. The execution of these posters in this way not only makes them interesting but memorable as well. Lovely work here!
High up in the air!
A really cool campaign for Nestle Milo done by 2 of the most famous advertising guys on the planet - Sonal Dabral and Neil Flory. For those interested, Ogilvy Singapore won 3 awards at the One Show this year. The last ad with the football did remind me of a TVC for milk making bones stronger done a few year ago!
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